Certain Electric Power Tools, Battery Cartridges, and ... - USITC

cloth, and a supply of questionnaires.No other stimuli relating toelectric power tools were present.(CPX 89(e>, p. 17 and Ex. A, p.3; CPFSM 65).295. The interviewer asked the respondent to look at the item as ifseen in an advertisement or featured in a store. The interviewer thenuncovered and handed the masked tool to the respondent and counted from onethousand and one through one thousand and four to give the respondent theopportunity to examine the tool.(Large, heavy items were not handed tothe respondents but placed in front of them).The interviewer then tookthe tool back f-om the respondent, placed it on the table with the maskedarea facing the respondent and the questioning began.(CXA 10, SorensenW.S., 17-18; CPX 89(e), pp. 16-17).296. Respondeots' experts testified that the interview instructions toview the tool as if the survey respondent had seen it "in an advertisesentor featured in Bstore" places undue emphasis on those tools which areheavily advertised. They also testified that the survey respondent was notallowed a reasonable time to view the tools, thereby resulting in forcedguessing.The alleged effect of these criticisms was not quantified and Ihave discounted such testimony as being of little substance. (Bung., Tr.2624, 2630-33, 2650, 2652; Jacoby, Tr. 2868).297. Survey respondents were asked "What company (rr companies do youbelieve make-this particular item?" (Question 1). They were then asked"What causes you to say that" and "Anything else?" (Questions 2a and 2b).(CPX 89(e), Ex. C) .298. If survey respondents identified a source in answer to question 1,they were then asked What is the brand name or brand names of this90