Certain Electric Power Tools, Battery Cartridges, and ... - USITC

~Dr.The Cordless ,'lasaw (Makita Model 4307D) .................... ( C )3m Battery-Cartridge (Makita Model 7000/6320002-4) ......... ( c )The Battery Charger (Makita Model DC 7100/11306-6) .......... ( c )(FF 317).c. GenderRespondents and staff also denigrate Dr. Sorensen's resolution toestablish a gender quota of 90/10, malelfemale for his survey universe.This criticism also has significant merit.The pilot study conducted bySorensen evidenced a far lesser level of recognition of complainants'products by females, yet Dr. Sorensen established a 90/10 gender ratiowithout any well-founded consideration of the relevant consumer group as itrelates to gender. (FF 260-61, 285-87). ( C )( C 1( C )( C )Accordingly, Dr. Sorensen's survey is skewed to exclude a representativenumber of persons in the relevant consumer group that evidence a lower rateof identifying the tools as Makita's.All of the experts agreed that the survey results could be weighted bygender to eliminate the qrtificial 90/10 quota Dr.Sorensen used indefining his survey univerre.(FF 318).If the results were weighted toaccount for a (c)ratio, which complainants' own documents reveal to be amore accurate estimate of the actual consumer universe, Table 10 of thesurvey would read as follows:The 7 1/4" Circular Saw (Makita Model S007NB) ............... ( e 9The Cordless Sander (Makita Model 90351)) .................... ( C 1224