Diem, K.G. (1994). What do youth like? A survey <strong>of</strong> youth interests in Somerset County, NJ.Abstract in 1993-1994 Summary <strong>of</strong> Research in <strong>Extension</strong>, <strong>Vol</strong>ume 6. Mississippi StateUniversity, Starkville.Diem, K.G. (1997). Measuring impact <strong>of</strong> educational programs. Rutgers Cooperative <strong>Extension</strong>fact sheet #869. New Brunswick, NJ: Rutgers University. Available online:http://njaes.rutgers.edu/pubs/publication.asp?pid=FS869.Diem, K.G., & Rothenburger, L. (2001, August). The County Fair – What has it done for you,lately?, Journal <strong>of</strong> <strong>Extension</strong> [On-line], <strong>Vol</strong>ume 39(4). Available at:http://www.joe.org/joe/2001august/iw1.html.Diem, K.G. (2003, January). Program development in a political world – it’s all about impact!,Journal <strong>of</strong> <strong>Extension</strong> [On-line], 41(1). Available at:http://www.joe.org/joe/2003february/a6.shtml.Diem, K.G. (2007). Determining the degree and training needs <strong>of</strong> youth developmentpr<strong>of</strong>essionals: A national survey <strong>of</strong> leaders <strong>of</strong> prominent youth development organizations.Unpublished needs assessment. Clemson University College <strong>of</strong> Health, Education, & HumanDevelopment. Clemson, SC. (Accepted for publication in Journal <strong>of</strong> <strong>Extension</strong> at www.joe.org)Engel, J.F., & Blackwell, R.D. (1982). Consumer Behavior (4th ed.). Hinsdale, IL: Dryden Press.Engel, J.F., Warshaw, M.R., & Kinnear, T.C. (1983). Promotional strategy: Managing themarketing communications process (5th ed.). Homewood, IL: Richard D. Irwin, Inc.Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction totheory and research. Reading, MA: Addison-Wesley.George, W.R., Buchanan, W.W., & Bramblett, L.R. (1976). A marketing management strategy.Journal <strong>of</strong> <strong>Extension</strong>, 14(6), 13-19. Available at: http://www.joe.org/joe/1976november/76-6-a2.pdf.Hastings, G. (2003). Relational paradigms in social marketing. Journal <strong>of</strong> Macromarketing, 23,6-15.Johnston, M. (1982). Can mass media change behavior? Journal <strong>of</strong> <strong>Extension</strong> [On-line]. 20(3),10-14. Available at: http://www.joe.org/joe/1982may/82-3-a2.pdf.Kotler, P. (1980). Principles <strong>of</strong> marketing. Englewood Cliffs, NJ: Prentice-Hall, Inc.Kotler, P., & Andreason, A.R. (2000). Stategic marketing for non-pr<strong>of</strong>it organizations. In M.J.Baker (Ed.), Marketing theory: A student text (p. 266). South Melbourne, Australia: CengageLearning EMEA.Lawson, W.M., & Dail, H.M. (1966). Sources <strong>of</strong> information for farmers. Journal <strong>of</strong> <strong>Extension</strong>[On-line], 4(3), 163-168. Available at: http://www.joe.org/joe/1966fall/1966-3-a4.pdf.Marsh, S.A., & Knox, A.B. (1966). Information seeking and adult education. Journal <strong>of</strong><strong>Extension</strong>, 4(4), 213-222. Available online at http://www.joe.org/joe/1966winter/1966-4-a3.pdf.
Meenaghan, T. (1995). The role <strong>of</strong> advertising in brand image development. Journal <strong>of</strong> Product& Brand Management. 4 (4), pp. 23-34. MCB UP Ltd.Pride, W.M., & Ferrell, O.C. (1985). Marketing: Basic concepts and decisions (4th ed.). Boston:Houghton Mifflin.Salcedo, R.N. (1974). Blood and gore on the information campaign trail. Journal <strong>of</strong> <strong>Extension</strong>[On-line], 12(2), 9-19. Available at: http://www.joe.org/joe/1974summer/1974-2-a1.pdf.Scherer, C. (1980). Does paid promotion pay? Journal <strong>of</strong> <strong>Extension</strong> [On-line]. 18(2), 4-8.Available online: http://www.joe.org/joe/1980march/80-2-a1.pdf.Warner, P.D., Christenson, J.A., Dillman, D.A., & Salant, P. (1996). Public perception <strong>of</strong><strong>Extension</strong>. Journal <strong>of</strong> <strong>Extension</strong> [On-line], 34(4). Available at:http://www.joe.org/joe/1996august/a1.html.Whitlock, J.L., & Hamilton, S.F. (2003, January). The role <strong>of</strong> youth surveys in community youthdevelopment initiatives. Applied Developmental Science, 7 (1), 39 – 51.Williams, M. (2004). Analysis <strong>of</strong> minority participation in Texas’ East Region 4-H and YouthDevelopment Program in relationship to leadership, marketing, and educational opportunities.Ed.D. dissertation. Texas Tech University, Lubbock.Wilson, R. (1963). Rural families and the mass media. Journal <strong>of</strong> <strong>Extension</strong> [On-line], 1(1), 41-46. Available online: http://www.joe.org/joe/1963spring/1963-1-a7.pdf.© Copyright <strong>of</strong> Journal <strong>of</strong> Youth Development ~ Bridging Research and Practice. Content may not becopied or emailed to multiple sites or posted to a listserv without copyright holder’s express writtenpermission. However, users may print, download or email articles for individual use.
- Page 2 and 3: Winter 2008Volume 3 Number 3Editor
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- Page 8 and 9: centered, multidisciplinary approac
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- Page 32 and 33: significantly higher than Caucasian
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- Page 42 and 43: potential for reaching audiences, d
- Page 44 and 45: Putting Marketing Concepts into Pra
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- Page 52 and 53: focused on youth-adult relationship
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- Page 56 and 57: perhaps most importantly, the effic
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- Page 60 and 61: likely to internalize the positive
- Page 62 and 63: Ellis, J.M., & Caldwell, L.L. (2005
- Page 64 and 65: Schweinle, A., Meyer, D.K., & Turne
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- Page 78 and 79: practices and competitions, the gir
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- Page 90 and 91: (scores ranging from 0 to 8) and a
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Story, M., Neumark-Sztainer, D., Sh
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Volume 3, Number 3, Winter 2008Arti
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Cronbach’s Alpha Score For Youth
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12 to 18 years old. Fourteen of the
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Therefore, there was a mixed relati
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Youth respondents identified two ob
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are developed through working in a
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Seevers, B.S., & Dormody, T.J. (199
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Volume 3, Number 3, Winter 2008Arti
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With the many opportunities that yo
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meaningfully reduced involving dedu
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StaffingXTime/Schedule X X XTrainin
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“Involving adults that will allow
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“They can't drive or do not have
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page in understanding why youth voi
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Parker, L. (1999). If all youth ser
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Volume 3, Number 3, Winter 2008Arti
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However, the literature is mixed in
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group was the quality of the progra
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Table 1Reasons for Non-Attendance:
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easons given was six. Sixty-three p
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The non-family-related activities t
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“Catch ‘Em Being Good:”An Ext
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In 2001, the WVUES received a schoo
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to leverage the resources of the co
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4. Most primary behavior incidents
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Recommendations for developing prog
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Cross-Cultural UnderstandingThrough
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that plague these nations such as p
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2003). Youth leadership training in
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• enable these young people to pa
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We believe that the USPORT program
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West Virginia’s Response to theRo
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Ensuring good oral health requires
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Table 1Correlations between Planner
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problems in this rural state…This
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vacuum. Determination of factors, a
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ReferencesBaldwin, C., & Caldwell,
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Volume 3, Number 3, Winter 2008Arti
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Purpose of StudyThe purpose of this
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Students in the High computer gamin
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Do Higher Levels of 4-H LeadershipA
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IntroductionEmotional Intelligence
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second section examined demographic
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a constructive manner. The group is
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differences in the scores for the 1
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Adaptability include “Reality Tes
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ReferencesAmerican Academy of Pedia
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Healthy Kids, Healthy Families:A Co
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and a half million U.S. youth (ages
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Families. In partnering counties, p
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Healthy Families was then offered a
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Kamberelis, G., & Dimitriadis, G. (
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Change It Up!What Girls Say About R
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In addition, the study summarizes t