Greater Dublin Area Draft Transport Strategy 2011-2030

7.1 IntroductionThis section of the report sets out the Authority’sStrategy for the period up to 2030.The Strategy seeks to meet:• Economic objectives by reducing delays andimproving journey time reliability, particularly forbusiness travel and the movement of goods, andby improving access to and within town centres;• Social objectives by improving safety, reducingtravel related stress and reducing the adverseimpacts of traffic on neighbourhoods and centreswhilst enabling all sectors of society to travel tothe destinations they need to reach; and• Environmental objectives, by giving priority tothose means of travel that are less damaging toour natural and built environment.In developing the Strategy, Government andregional planning policies and Strategy targetsalso have been taken into account, as well asenvironmental, financial and physical constraints.These include• The Government’s ‘Smarter Travel’ policiesand targets;• The planning policies set out in the GreaterDublin Area Regional Planning Guidelines;• The target in the Strategy objectives of reducingtransport related Greenhouse Gas emissions inthe Greater Dublin Area;• The need to minimise impacts onenvironmentally sensitive sites and historic areas;• The cost of providing transport infrastructureand services and the need to ensure value formoney; and• The need to minimise undue disruptionto businesses and people either duringimplementation or operation of a Strategymeasure.A wide range of policies and measures is requiredto provide the transport solutions for the GreaterDublin Area over the next twenty years.A particular emphasis has been placed on measuresthat meet the full range of Strategy objectives -supporting the region’s economy, whilst promotingsocial equity, and reducing adverse impacts on thebuilt and natural environment.7.2 A hierarchy of transport usersPolicies and measures that favour those onfoot, cycling or using public transport arefundamental to this Strategy and underpinall of the Strategy objectives.If Government targets 27 for travel by meansother than the car are to be met, the share oftrips made by walking, cycling or public transportwithin the Greater Dublin Area will need todramatically increase.27 As set out in Smarter Travel – A sustainable travel future (DoT2009)Chapter 7: page 1 www.2030vision.ie