Annual Report 2012 - National Savings Bank

153BRANCHING OUT INTO NEW VENTURESSUSTAINABILITY REVIEWconvenience for people able to, orwishing to, manage their bankingtransactions on the move, or at home.We have also introduced bill paymentfacilities, building one-stop-shopconvenience through our network. Weare connected to major utility suppliers,telecom providers and major insurancecompanies.We conducted research on productsoffered by us to re-design the products inorder to maximise customer satisfaction.As part of our economic responsibilities,we contribute to government incomethrough Income Tax, VAT andcontributions to the Consolidated Fundin the form of dividends. Over 90%of our investment portfolio representsinvestment in government securitiesand we ensure the availability of fundsfor national development initiatives.NSB also supports the national economythrough equity investments in differenteconomic sectors such as banks andnancial institutions, power and energy,“Over 90% of ourinvestment portfoliorepresents investment ingovernment securitiesand we ensure theavailability of funds fornational developmentinitiatives.”telecommunications and constructionand engineering.In making our banking services availableto the public, we pay special attention torural areas and the North and East.Direct Economic Value Generatedand DistributedThe following table shows economicvalue added through the activities ofthe Bank in 2012.NATIONAL SAVINGS BANK . ANNUAL REPORT 2012