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Research Journal of Social Science & Management - RJSSM - The ...
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Role <strong>of</strong> Supply chain in successful project delivery in<br />
Indian Construction Industry<br />
Krishnan Sampath, Research Scholar, Vinayaka Missions University<br />
Dr. N.Panchanatham, Pr<strong>of</strong>essor and Head, Department <strong>of</strong> Business Administration,<br />
Annamalai University<br />
ABSTRACT<br />
Delays and disruptions have been the hallmark <strong>of</strong><br />
construction projects in many countries. The Construction<br />
industry is large, volatile, and requires tremendous capital<br />
outlays. Project delays have been a topic <strong>of</strong> concern in the<br />
construction industry. They have become a universal<br />
phenomenon and are almost always accompanied by cost<br />
and time overruns. Journal articles reviewed in this paper<br />
confirmed this theory. Indian construction industry has been<br />
no exception to such delays. Supply chain management<br />
plays a critical role in eliminating such delays. This paper<br />
reviewed the role <strong>of</strong> supply chain in successful project<br />
delivery in Indian construction industry.<br />
Key words: Construction Projects, Delays, Project delivery,<br />
Supply Chain.<br />
INTRODUCTION<br />
Until few years ago, construction was seen as the<br />
most unorganized industrial sector. However, with opening<br />
up <strong>of</strong> Indian economy, many international players were seen<br />
investing in India with large projects in industrial,<br />
infrastructural and housing developments. Contrary to<br />
government projects, time value <strong>of</strong> project completion has<br />
gained significance due to arrival <strong>of</strong> private players. Hence,<br />
the project managers were forced to look for eliminating<br />
delays and disruptions, addressing risk management more<br />
effectively and improving the delivery process to enhance<br />
the customer values. Since delays and disruptions cause<br />
significant cost implications impacting the viability <strong>of</strong><br />
projects due to cost and time overruns, modern day supply<br />
manager had to balance between best <strong>of</strong> costs and best <strong>of</strong><br />
time for a best <strong>of</strong> products which became critical for the<br />
whole supply process, in time. Micro or internal challenges<br />
and macro, external challenges were to be tackled at every<br />
stage to post a successful story for every project after<br />
project. This became complementary to the job pr<strong>of</strong>ile for<br />
the new age supply managers. Hence, it was felt to<br />
understand and analyze the importance <strong>of</strong> role <strong>of</strong> supply<br />
chain in this industry.<br />
REVIEW OF LITERATURE<br />
The Construction industry which was large and<br />
second only to agricultural industry required tremendous<br />
capital outlays. The construction industry was a vital<br />
component <strong>of</strong> the Indian economy (Choudhury and Khilathi,<br />
2007) which was developing quickly and consistently yearon-year<br />
with a growth rate <strong>of</strong> 96.7% since the beginning <strong>of</strong><br />
the decade. Project delays were a topic <strong>of</strong> concern in the<br />
construction industry. They became a universal<br />
phenomenon and were almost always accompanied by cost<br />
and time overruns. Uncertainty in production schedules onsite<br />
was a common occurrence in construction. This<br />
uncertainty was a major driver <strong>of</strong> project costs. In<br />
construction, delays could be defined as the time overrun<br />
either beyond completion date specified in a contract, or<br />
beyond the date that the parties agreed upon for delivery <strong>of</strong><br />
a project. Completing projects on time was an indicator <strong>of</strong><br />
efficiency (Assaf and Hejji, 2006).<br />
In recent times, the theory <strong>of</strong> purchasing and<br />
supply operations was being widely studied under a variety<br />
<strong>of</strong> labels and for a number <strong>of</strong> reasons (Akintoye et al, 2000).<br />
However, he found that research on construction SCM was<br />
relatively scarce. Vollman et al. (1997) held that<br />
construction SCM was increasingly seen as a set <strong>of</strong> practices<br />
aimed at managing and coordinating the entire chain from<br />
raw material suppliers to end customers. Bontekoe (1989)<br />
developed a list <strong>of</strong> bottlenecks that hamper the application<br />
<strong>of</strong> logistics in construction which also had application for<br />
SCM. O'Brien (1999) noted that the existing manufacturing<br />
research in SCM, while useful, did not readily translate to a<br />
construction environment; given the transient nature <strong>of</strong><br />
production in construction projects. It was recognized that<br />
SCM promises an engineering basis with which to design,<br />
plan, and manage construction projects in a collaborative<br />
manner.<br />
Although effective SCM was a key element in<br />
reducing construction costs (Atkin et al., 1995), Agapiou et<br />
al. (1998) noted that no studies did define what SCM was<br />
within the construction process. Understanding the<br />
complexity <strong>of</strong> the supply processes in the construction<br />
industry required application <strong>of</strong> deep-probing methodology<br />
(A. Dubois, L.-E. Gadde, 2000).<br />
In developing commercial projects in India, designs<br />
tend to change during construction to attract more tenants<br />
(Choudhury and Khilathi, 2007). There was a link between<br />
facility design and supply-chain performance. In many<br />
cases, these design changes could cause significant delays in<br />
supply <strong>of</strong> materials and inadequate inventory management<br />
thereby affecting the project procurement schedule. The lack<br />
<strong>of</strong> attention to quality by the design consultants was costly<br />
in time and money to all parties in the supply chain (Dubois<br />
www.theinternationaljournal.org > RJSSM: Volume: 01, Number: 10, Feb-2012 Page 75