The Toy Book - 2016 NY TOY FAIR EDITION

New
What’s
DIGGIN’ ACTIVE
With Diggin Active’s new Slimeball Fingers, kids can use a launcher
to fling slime right from their fingertips. The soft and safe Slimeballs are squishy
but don’t make a mess or leave marks.
With the Mega Rocket, kids can throw a 6-foot rocket more than 100 feet.
The rocket inflates to its full length in seconds, and can be used in the pool,
backyard, or at the beach. Weighted fins allow for aerodynamic performance
over long distances.
Diggin’s Black Max Light Up Football has a smart LED system that knows
when kids catch and throw. A weighted spiral ring causes tighter spirals and longer
throws, and light effects help light up the night.
Mega Rocket
ZURU
Zuru’s Micro Boats, suitable for kids ages 6 to 12, use micro-robotic
sensor technology to speed through the water in six directions,
including reverse activation and 360-degree doughnut speed.
Kids can race on the Micro Boat racetrack, trying to avoid the chomping
shark at the end.
Designed for kids ages 4 to 9, My Magical Seahorse swims on its own
Robo Fish Recharge
when kids place it in water. Kids can watch as it dances, swims, and creates bubbles.
Robo Jelly Fish swims in multiple directions as it mimics a real jellyfish when it’s placed in water. Robo Jelly Fish features LED lights
and a charging stand, which also acts as a night-light.
Robo Fish Recharge has the latest micro-robotic technology, is water-activated, and comes with a recharge pad for 16 hours of
play. Just drop them in water and watch them swim in five different directions. Kids can collect all five Robo Fish Recharge unique fish
to create their own aquarium. Also new to the Robo Fish line are the Deep Sea Angler, which has glow features, and Wimple Fish.
Characters from Finding Dory come to life in a new line of water-activated swimming fish. The line features small character fish, a
Dory Coffee Pot, and a Nemo Playset.
The Robo Alive range will see the addition of Lively Lizard, which moves in all directions with lifelike movements. Kids can pick him
up by his tail or tickle his stomach and watch him shake his behind. His mischievous personality and speedy body make him difficult to
catch. When kids rest his head on their hand he will take a break, but put him back down and the chase starts again.
Zuru’s X-Shot Excel Series unveils new blasters that can shoot darts approximately 55 feet. The line features two new items: Barrel
Braker TK-3 and Reflex Revolver TK-6. The Barrel Braker TK-3 shoots three darts in one round and each round is delivered in less than
five seconds.
Zuru’s X-Shot Bug Attack series brings new ways for kids to train their eyes in blaster play through the use of moving targets. The
line combines Creepeez bugs—which crawl down the wall, and their line of blasters. The series also includes the Eliminator and Rapid
Fire, which can shoot darts up to 55 feet.
Kids can customize their bag with BagBAE charms. Each one has a unique personality to match kids’ moods. They can collect the
BagBAE charms and share photos with #BagBAE.
In the world of Hamster House, the hamsters are full of surprises. They buzz, scoot, scurry, and zoom around. Kids can go shopping
or throw a party at the Ultimate Hamster House. They can collect all nine hamsters and build and customize the world in which they
have their adventures.
Kids can also collect characters from the new Trolls and Ice Age films. Available in key chains and mini-figurines, these products let
kids reenact their favorite movie scenes.
110 THE TOY BOOK | FEBRUARY 2016 | TOYBOOK.COM