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New<br />
What’s<br />
TECH 4 KIDS<br />
Squishy Pops are squishy, mini-sized collectible characters that stay stuck when<br />
turned upside down. Each squishable, stickable character has a suction cup that<br />
will stick to any flat surface. Designs include solid characters and all-new crystal<br />
characters. When paired with the Squishy Pops Display Set, children can display<br />
and collect them all. <strong>The</strong>y are available in My Little Pony, Finding Dory, and Despicable<br />
Me varieties and are suitable for ages 4 and up.<br />
My Little Pony Squishy Pops<br />
VTECH<br />
VTech’s Go! Go! Smart Adventures will continue to grow with new themes and extensions to the Friends, Wheels, and Animals<br />
lines. <strong>The</strong> Go! Go! Smart Friends line evolves with a new princess and kingdom theme, and will introduce a luxurious palace that expands<br />
to 4 feet long. Go! Go! Smart Wheels will feature a Gold Mine Train Set with its first motorized train that can climb hills on its<br />
own. And, for the first time, Go! Go! Smart Animals will include domestic animals and a sprawling three-story Pet Hotel.<br />
Allowing for the combination of learning fun and creativity, VTech will introduce the Touch & Learn Activity Desk Deluxe, an<br />
expandable, three-in-one learning desk with interactive activity cards. It features an interactive desktop and five pages for kids to explore,<br />
filled with engaging content, including letters, numbers, music, animals, and more. Eight expansion packs (each sold separately)<br />
will focus on a specific curriculum, such as nursery rhymes, vocabulary, animals, and numbers. <strong>The</strong> desk also transforms into an easel<br />
and chalkboard with plenty of storage space for art supplies to encourage natural play and learning.<br />
VTech will also expand its successful core baby, infant, and preschool lines to introduce nearly 50 new products designed for each<br />
child’s unique age and stage. VTech’s learning products are developed with critical insight from its Expert Panel, which specializes not<br />
only in subject areas such as reading, language arts, math, and science, but also the spectrum of childhood development. VTech will<br />
continue to grow its online Milestones resource, specifically created to help parents select toys based<br />
on the individual needs of their children. It offers expert-endorsed recommendations developed<br />
in collaboration with Dr. Lise Eliot, early brain development expert and member of the<br />
Expert Panel.<br />
Left: Crinkle & Roar Lion.<br />
Right: Go! Go! Smart Friends<br />
Enchanted Princess Palace.<br />
114 THE <strong>TOY</strong> BOOK | FEBRUARY <strong>2016</strong> | <strong>TOY</strong>BOOK.COM
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