PPP Business Plan 09 03

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marketing plan Competition Features Differentiation in services according to specific guests’ needs The cost of leadership is much lower than for a hotel The focus is on the guests’ wishes and needs - 37 -
marketing plan Competitive Strategies Customized services for the guests Beating the benchmark standard of the only available suite at this level in Rome (the Baglioni’s Regina Hotel) for Privacy, Service & Prestige Price / Quality: Beating The Benchmark - 38 -
Page 1 and 2: Three P privilege privacy prestige
Page 4: Three P privilege privacy prestige
Page 8: introduction We would like to take
Page 11 and 12: overview Virtues Of Rome - 10 -
Page 13 and 14: overview Visitors Of Rome - 12 -
Page 15 and 16: overview The Asset - 14 -
Page 17 and 18: overview Rome The building within w
Page 20 and 21: III Business Concept
Page 22 and 23: usiness concept business concept Th
Page 24 and 25: overview the utmost important facto
Page 26 and 27: - 25 - business concept
Page 28: usiness concept Oversight on behalf
Page 31 and 32: usiness model The Target - 30 -
Page 33 and 34: usiness model Target market Identif
Page 36 and 37: V Marketing Plan
Page 40 and 41: marketing plan Customer Satisfactio
Page 42 and 43: marketing plan It’s worthwhile to
Page 44: marketing plan Club & Membership P
Page 48 and 49: Value Of The Company
Page 50 and 51: value of the company The services a
Page 52 and 53: value of the company In recent year
Page 54 and 55: - 53 - value of the company
Page 56 and 57: value of the company In light of th
Page 58: value of the company Services Inclu
Page 61 and 62: appraisal -60 -
Page 63 and 64: appraisal 1 - Introduction First of
Page 65 and 66: appraisal Historical-critical repor
Page 67 and 68: appraisal Fig. 3 - The Albertoni co
Page 69 and 70: appraisal In the Palace there is st
Page 71 and 72: appraisal REFERENCES: AMAYDEN T., 1
Page 73 and 74: appraisal Before and after the work
Page 75 and 76: appraisal Left: a view from Piazza
Page 77 and 78: appraisal Left: main staircase, a d
Page 79 and 80: appraisal 3-GENERAL OVERVIEW OF THE
Page 81 and 82: appraisal 5-DESCRIPTION OF EACH REA
Page 83 and 84: appraisal SUB #4(today LARGE APARTM
Page 85 and 86: appraisal SUB #7(today OFFICE)’
Page 87 and 88: appraisal SUB # 13 (today STORAGE)
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appraisal COMMON AREAS Common areas
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appraisal However, the real archite
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appraisal In the course of our rese
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appraisal Price requests (1) for va
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appraisal It should be clarified th
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appraisal 13 - SEARCHING FOR THE VA
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appraisal Appraiser Mr. Ivan Mammuc
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appraisal • Assignment Eng. Rober
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appraisal • Assignment to the fir
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Refurbishment Project
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efurbishment project The architects
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efurbishment project Rennovation Wo
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efurbishment project Art. 4 Descrip
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efurbishment project Art. 7 Descrip
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efurbishment project Art. 11 Descri
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efurbishment project Garden Suite R
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efurbishment project Garden Suite -
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efurbishment project Ambassador Sui
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efurbishment project Executive Suit
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efurbishment project Executive Suit
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efurbishment project Kitchens Descr
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efurbishment project Rooms Descript
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efurbishment project Wellness and S
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efurbishment project Tv’s Rooms D
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efurbishment project Landscape Desi
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tropp refurbishment project Landsca
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value of the company VII The Team -
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the team The overall development of
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who’s’ who
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the team Auditor Mr. Simone D’Amb
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- 122 - - 123 -
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PPP Business Plan 09 03

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