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URBANIZATION AND INDUSTRIALIZATION

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164<br />

Box 5.1 GRANTING POLICY SUPPORT TO THE AUTOMOTIVE SECTOR<br />

ECONOMIC REPORT ON AFRICA 2017<br />

Automobile consumption in Africa is associated with rising incomes and urbanization (box figure 5.1). With the<br />

sector’s potential to meet the growing demand of the urban middle class for vehicles domestically or regionally,<br />

policies can target the sector to foster industrialization and generate learning for later entry to global value chains.<br />

Box Figure 5.1 Urban and rural consumption of motor cars by GDP per capita, 2010<br />

387.42<br />

143.49<br />

53.14<br />

19.68<br />

7.29<br />

2.70<br />

1.00<br />

0.37<br />

0.14<br />

0.05<br />

0.02<br />

Urban<br />

consumption<br />

per capita<br />

Lineal (Urban<br />

consumption<br />

per capita)<br />

Mozambique<br />

Uganda<br />

Niger<br />

Sierra Leone<br />

DRC<br />

Liberia<br />

Gambia<br />

Madagascar<br />

Tanzania<br />

Liberia Madagascar<br />

Burkina Faso<br />

DRC<br />

DRC<br />

Kenya<br />

Lesotho Ghana<br />

Tanzania<br />

Mozambique<br />

Zambia<br />

Gambia Lesotho<br />

Niger<br />

Sierra<br />

Leone Uganda<br />

Cameroon<br />

Senegal<br />

Mauritius<br />

Cabo Verde<br />

Namibia South Africa<br />

Mauritius<br />

Morocco<br />

Gabon<br />

Congo<br />

Nigeria<br />

South Africa<br />

Namibia<br />

Swaziland<br />

Cameroon<br />

Gabon<br />

Zambia Morocco<br />

Cabo Verde<br />

Egypt<br />

Nigeria<br />

Ghana<br />

Kenya<br />

Senegal<br />

Swaziland<br />

Egypt<br />

Congo<br />

Rural<br />

consumption<br />

per capita<br />

Lineal (Rural<br />

consumption<br />

per capita)<br />

0.01<br />

200.00 540.00 1,458.00 3,936.60<br />

10,628.82<br />

Source: Global Consumption Database.<br />

Box 5.2 POLICY TO HARNESS THE POWER OF LARGE RETAILERS IN SOUTH AFRICA’S SUPPLY<br />

CHAIN DEVELOPMENT<br />

Massmart, a subsidiary of the giant US retailer Walmart, is the second-largest distributor of consumer goods<br />

in Africa and the leading retailer of general merchandise. Participation in supplier development was one of the<br />

government conditions upon which Walmart was allowed to enter South Africa.<br />

In 2012 Massmart established a R200 million Supplier Development Fund to assist South African small and<br />

medium-size enterprises, particularly SMEs that are either black owned or local manufacturers, and to run for<br />

five years (2012–2017). Investing in farming, manufacturing and service firms, the fund aims to improve the<br />

quality of products, assist local suppliers to expand production capacity, help suppliers to reduce input costs,

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