Food Turkey Ocak Şubat 2018
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ECOLAB food safety<br />
expert says digitization<br />
and data intelligence are<br />
key enablers in ‘burying<br />
the food bug’<br />
Dr. Ruth Petran,<br />
Ecolab Inc.’s<br />
Vice President<br />
of <strong>Food</strong> Safety<br />
& Pubic Health,<br />
addresses industry<br />
leaders at Dubai<br />
International <strong>Food</strong><br />
Safety Conference<br />
2017<br />
Dubai, UAE – Dr. Ruth Petran, one of<br />
the world’s foremost leaders in food<br />
safety, has revealed the adoption of<br />
new technologies such as the Internet<br />
of Things (IoT) Big Data and Data Science<br />
will ensure food safety, improve<br />
sustainability and help “bury the food<br />
bug”.<br />
76 FOOD TURKEY January <strong>2018</strong><br />
Petran, the Vice President of <strong>Food</strong> Safety<br />
and Public Health at Ecolab Inc., was<br />
speaking to a gathering of regional food<br />
safety champions at the 2017 Dubai<br />
International <strong>Food</strong> Safety Conference,<br />
organized by Dubai Municipality and<br />
held today at Dubai World Trade Centre<br />
(DWTC). “Data is a powerful tool<br />
for monitoring, controlling and verifying<br />
the causes and issues that lead to<br />
foodborne diseases,” said Dr. Petran.<br />
“Mitigating food safety risks requires<br />
a holistic approach, from considering<br />
sustainability or questions surrounding<br />
local sourcing, to the inherent logistic<br />
complexities of today’s global supply<br />
chain. Ecolab has developed solutions<br />
that use digitization and data intelligence<br />
to construct strong, sustainable<br />
food safety programs – these solutions<br />
can help us, as an industry, bury the<br />
food safety bug once and for all.”<br />
With foodborne illnesses responsible<br />
for 420,000 deaths a year worldwide,<br />
according to the World Health Organization<br />
(WHO), Ecolab Inc. - the global<br />
leader in water, hygiene and energy<br />
technology services - has partnered<br />
with Dubai Municipality for this year’s<br />
Conference to explore how new digital<br />
technologies are impacting global<br />
food safety.<br />
Although foodborne diseases rank<br />
amongst the global community’s most<br />
preventable illnesses, a recent WHO<br />
report reveals that almost one in 10<br />
people contract a food-related illness<br />
every year. Astonishingly, the loss of<br />
otherwise healthy life years attributed<br />
to premature death and disability<br />
caused by food-related illness is 33 million<br />
years annually. As the global public<br />
health concern deepens, Ecolab is lead-
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