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SleepTech September - October 2018

SleepTech September - October 2018

SleepTech September - October 2018

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107<br />

markets. It took a long time for<br />

Turkey to adopt and use these<br />

in its products.”<br />

Stating that there have been a<br />

lot of changes in Turkey compared<br />

to the time he started<br />

in the sector, Öztürk said that<br />

people preferred pocket springs,<br />

a more flexible kind of product.<br />

Highlighting the importance of<br />

the acceptability of cost balance<br />

at this point, Mahmut Öztürk<br />

explained that some mattress<br />

manufacturers preferred the<br />

materials depending on the markets<br />

they address. He detailed<br />

that the manufacturers who<br />

address to domestic market and<br />

to Arabic countries did not use<br />

pocket springs.<br />

Öztürk concluded by saying:<br />

“Pocket springs have price disadvantage<br />

compared to bonnel<br />

springs but their features lead<br />

the way to completely different<br />

and beneficial products which<br />

are more innovative at the same<br />

time.”<br />

Mahmut Öztürk,<br />

Sales and Marketing Manager of Zeb Metal

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