18.12.2012 Views

The Spaces Between Grassroots Documentary ... - Ezra Winton

The Spaces Between Grassroots Documentary ... - Ezra Winton

The Spaces Between Grassroots Documentary ... - Ezra Winton

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Wang’s analysis of Hollywood in Global Hollywood 2 is the perfect blend of political<br />

economy and cultural analysis, with very little of the 442-page tome devoted to textual<br />

analysis of cinema ‘products.’ <strong>The</strong> work is a striking polemic that (re)envisions the<br />

political economy of production, distribution and exhibition while remaining completely<br />

devoted to a rich cultural critique of the sprawling implications of Hollywood’s global<br />

reach. Indicative of this hybrid approach, they write:<br />

<strong>The</strong> effects of screen trade are not merely registered in cultural identities,<br />

but on the very bodies and dispositions of cultural workers…Global<br />

Hollywood is an institution of global capitalism that seeks to render bodies<br />

that are intelligible and responsive to the New International Division of<br />

Cultural Labour. (Ibid, p.110)<br />

Indeed, while distributors freely release a cinematic locust cloud of American films to the<br />

North, there is an urgent need to import Miller’s approach to analyzing said actions of<br />

distributors and the context of distribution/exhibition in Canada. In other words, they go<br />

beyond a Pendakur approach to the analysis, and in fact interrogate hegemony and<br />

demand that we, as researchers and academics, see beyond the story of ‘flow-through’<br />

domination in economics and/or politics.<br />

Distribution and Exhibition and a Problematic History<br />

It is widely held that Canada was devoid of a feature film industry until the mid-sixties,<br />

(Magder, 1993, p. xi) despite the then-twenty years of production at the NFB and six<br />

decades of distribution and exhibition by the private sector. Canada has always been an<br />

extension of the dominant trends in cinema emanating from the USA, and so it was<br />

around the same time as the neighbour to the South that the country saw its first film<br />

exhibited, and its first distribution company established. Leo-Ernest Ouimet, at the turn<br />

70

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!