Emerging Business Models in the Pharmaceutical Industries ...
Emerging Business Models in the Pharmaceutical Industries ...
Emerging Business Models in the Pharmaceutical Industries ...
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Process Optimisation - Network Model<br />
Pharma companies are work<strong>in</strong>g on <strong>the</strong> <strong>in</strong>-sourc<strong>in</strong>g and<br />
outsourc<strong>in</strong>g model to <strong>in</strong>crease efficiency, and reduce lead<br />
time <strong>in</strong> drug discovery. The various <strong>in</strong>-house and outsourced<br />
departments function as horizontally and vertically l<strong>in</strong>ked<br />
networks.<br />
Companies are explor<strong>in</strong>g <strong>the</strong> benefits of balanced budget<strong>in</strong>g<br />
<strong>in</strong> each department, primarily based on ROI and profitability<br />
from <strong>in</strong>dividual cost centres. The network model is greatly<br />
supported by product life cycle management.<br />
Strategic Analysis of <strong>the</strong> Pharma Market, Future Revenue <strong>Models</strong> and Key Players 19
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