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Emerging Business Models in the Pharmaceutical Industries ...

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There are two ma<strong>in</strong> types of M&Q activities:<br />

• biotech to pharma<br />

•biotech to biotech<br />

Biotech to pharma<br />

CuraGen/Bayer: This $1.5 billion deal is slated to be <strong>the</strong><br />

most valuable drug discovery and development alliance<br />

for a biotech company. Bayer purchased $85 million <strong>in</strong><br />

CuraGen stock, committ<strong>in</strong>g $39 million to develop its<br />

databases. Bayer will f<strong>in</strong>d drugs that work on <strong>the</strong> 80 gene<br />

and prote<strong>in</strong> targets for obesity and diabetes drugs<br />

identified by CuraGen. The deal <strong>in</strong>volves jo<strong>in</strong>t cl<strong>in</strong>ical<br />

development of 12 drug candidates, a 56/44 split of up to<br />

$1.34 billion <strong>in</strong> development costs, and profit shar<strong>in</strong>g <strong>in</strong><br />

<strong>the</strong> same proportion.<br />

Millennium <strong>Pharmaceutical</strong>s/Abbott Laboratories:<br />

The companies collaborated to identify drug targets for<br />

obesity and diabetes, and to develop drugs. Abbott<br />

bought $250 million <strong>in</strong> Millennium stock and while<br />

Millennium will not receive royalties, Abbott will share all<br />

discovery development and commercialisation costs on a<br />

50/50 basis.<br />

Vertex <strong>Pharmaceutical</strong>s/Novartis: For this potential<br />

$800 million deal, Novartis will pay Vertex $215 million<br />

over six years <strong>in</strong> exchange for eight prote<strong>in</strong> k<strong>in</strong>ase drug<br />

candidates. Vertex will receive up to $200 million <strong>in</strong><br />

Mergers & Acquisitions<br />

<strong>in</strong>terest-free, forgivable loans, as well as royalties. Novartis will<br />

reta<strong>in</strong> worldwide development, manufactur<strong>in</strong>g, and market<strong>in</strong>g<br />

rights to <strong>the</strong> eight candidates, while Vertex will get copromotion<br />

rights <strong>in</strong> Europe and United States.<br />

Biotech to biotech<br />

CuraGen/Abgenix: CuraGen will identify 250 antigens across<br />

all diseases as potential drug targets over <strong>the</strong> next five years.<br />

Jo<strong>in</strong>t selection teams will select <strong>the</strong> most promis<strong>in</strong>g targets and<br />

Abgenix will use its “XenoMouse” technology to develop<br />

<strong>the</strong>rapeutic antibodies at <strong>the</strong>se targets. Each company will<br />

<strong>in</strong>dividually own and commercialise 12 of <strong>the</strong> 24 drugs<br />

targetted, and pay cross-royalties.<br />

Maxygen/InterMune: InterMune will cl<strong>in</strong>ically develop nextgeneration<br />

<strong>in</strong>terferon gamma product candidates created by<br />

Maxygen. While InterMune will get exclusive worldwide<br />

commercialisation rights for all human <strong>the</strong>rapeutic <strong>in</strong>dications,<br />

Maxygen is entitled to upfront license fees, full research<br />

fund<strong>in</strong>g, development and commercialisation milestone<br />

payments, and royalties on product sales.<br />

Strategic Analysis of <strong>the</strong> Pharma Market, Future Revenue <strong>Models</strong> and Key Players 40

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