Jeweller - December 2020
• Survival lessons: Essential business tips learned from a year of upheaval • Full state of play: a comprehensive report into the Australian jewellery industry in 2020 • Show stoppers: standout jewellery pieces from local talents
• Survival lessons: Essential business tips learned from a year of upheaval
• Full state of play: a comprehensive report into the Australian jewellery industry in 2020
• Show stoppers: standout jewellery pieces from local talents
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DECEMBER <strong>2020</strong><br />
Contents<br />
This Month<br />
Industry Facets<br />
13 Editor’s Desk<br />
18 Upfront<br />
20 News<br />
32 <strong>Jeweller</strong>s Showcase<br />
24<br />
27<br />
28<br />
31<br />
64<br />
66<br />
10 YEARS AGO<br />
Time Machine: <strong>December</strong> 2010<br />
NOW & THEN<br />
Fairfax & Roberts<br />
MY STORE<br />
Rohan <strong>Jeweller</strong>s<br />
LEARN ABOUT GEMS<br />
Lapis lazuli<br />
MY BENCH<br />
Leon Raper<br />
SOAPBOX<br />
John Rose<br />
35 STATE OF THE INDUSTRY REPORT<br />
The full picture<br />
<strong>Jeweller</strong> explores the evolution of<br />
the watch and jewellery industry<br />
over the past 10 years.<br />
CHAIN STORES<br />
The demise of fashion jewellery chains<br />
Fine jewellery demonstrates unexpected resilience<br />
Mid-sized jewellery chains have mixed results<br />
<strong>2020</strong> State of the Industry Report<br />
37<br />
46<br />
52<br />
PART I: CHAIN STORES<br />
Chain reactions<br />
PART II: BRAND-ONLY STORES<br />
Brand and deliver<br />
PART III: BUYING GROUPS<br />
Strength in numbers<br />
Better Your Business<br />
BRAND-ONLY STORES<br />
Huge increase in brand-only stores over past decade<br />
International luxury groups make their mark<br />
BUYING GROUPS<br />
Shake up for the buying groups in <strong>2020</strong><br />
How will they fare in the future?<br />
58<br />
60<br />
61<br />
62<br />
63<br />
BUSINESS STRATEGY<br />
SUE BARRETT reflects on the lessons of <strong>2020</strong> for business owners.<br />
SELLING<br />
RICH KIZER and GEORGANNE BENDER share six top tips for boosting sales.<br />
MANAGEMENT<br />
It’s time to organise your thinking for 2021, writes DAVID BROWN.<br />
MARKETING & PR<br />
WILLIAM COMCOWICH advises on how to determine your campaign’s success.<br />
LOGGED ON<br />
Instagram Stories require preparation and planning, writes SIMON DELL.<br />
31 LEARN ABOUT GEMS<br />
Lapis lazuli<br />
4Explore the enduring appeal<br />
and fascinating history of<br />
this deep blue mineral.<br />
FRONT COVER Peter W Beck is<br />
synonymous with wedding rings<br />
of the highest quality, combining<br />
expert craftsmanship with the<br />
finest materials to create.<br />
<strong>December</strong> <strong>2020</strong> | 11
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