food Marketing - Technology 4/2023

Processing
Sustainable Processing: Unlocking Big
Savings by Going Green
The cost-of-living crisis means consumers are experiencing the implications of rising prices; many are looking
to make cut backs in their food shopping as they struggle with other essential living costs. Because of this,
many consumers will be re-evaluating the need for convenience products such as tinned food, frozen food
and ready meals as they attempt to seek more affordable products.
by Carlos Fernandez
How can food processors achieve
more sustainable processing in this
era of tightening costs?
For many companies, there is
an acute need to maximize the
efficiency of existing equipment while
increasing productivity. At the same
time, there is growing pressure from
consumers and retailers for greater
sustainability in the food industry.
Food processors across a range of
industries and categories – from dairy
drinks and juices to canned soups
and sauces to fish, poultry, and meat
– share common challenges, such as a
growing need to maximize efficiency
and meet ever louder sustainability
demands.
It is perhaps unsurprising that many
are looking to extend the working life of
existing equipment. However, companies
are equally aware that equipment must
be kept up-to-date and in optimum
conditions to achieve this aim. It is against
this backdrop that I believe there is a
need for what I call process knowledge
and application knowledge.
The Case for Process Knowledge
Process knowledge is vital because
it helps ensure products reach
consumers in optimum conditions. By
avoiding pitfalls such as overheating
during sterilization, companies not
only save energy but also prevent
damage to their products. Consulting
a technician with in-depth process
knowledge will help your facility to
meet food safety requirements and
increase product shelf-life. As a
result, less products going to waste,
and your business will become more
sustainable.
Another foundation of sustainability
– and one that many of my customers
have mentioned – lies in the reliability
Photos: JBT
26 food Marketing & Technology • August 2023