food Marketing - Technology 4/2023
food Marketing & Technology is the international magazine for executives and specialists in the food industry.
food Marketing & Technology is the international magazine for executives and specialists in the food industry.
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Processing<br />
processes and covering the testing<br />
of new equipment. We carry out live<br />
demonstrations for customers, so they<br />
can view in-person the workings of<br />
processes they might have previously<br />
only seen in presentations.<br />
Many customers don’t want to change<br />
their entire install base. Instead, they<br />
want to take older equipment to<br />
a performance level that matches<br />
new systems. This approach makes<br />
sense and aligns with the principles<br />
of the circular economy. JBT’s Green<br />
Retrofits allow customers to achieve<br />
this goal.<br />
Through our Green Retrofit program,<br />
we help maximize the performance<br />
of installed equipment by improving<br />
its productivity and efficiency<br />
while minimizing its impact on the<br />
environment.<br />
So, is it possible to achieve both<br />
sustainability and cost savings?<br />
Absolutely. Helping customers become<br />
more sustainable by getting the most<br />
out of their products is the essence<br />
of a good <strong>food</strong> processing technology<br />
provider. By investing in process<br />
knowledge and application knowledge,<br />
<strong>food</strong> processors can unlock significant<br />
savings while embracing sustainable<br />
practices. As companies work together<br />
to create a greener, more efficient, and<br />
profitable future for the <strong>food</strong> industry,<br />
it’s clear that sustainability and cost<br />
savings can go hand in hand. Now is<br />
the time for businesses to prioritize<br />
sustainable processing methods and<br />
unlock the benefits for their operations<br />
and the environment.<br />
fmt<br />
Want edgy<br />
shapes?<br />
The Author<br />
USE OUR TECHNOLOGIES<br />
TO BOOST YOUR SUCCESS!<br />
Carlos Fernandez, JBT EVP of Sustainability<br />
and Market Development<br />
SCHAAF TECHNOLOGIE GMBH<br />
www.<strong>food</strong>extrusion.de<br />
Key No. 103850<br />
<strong>food</strong> <strong>Marketing</strong> & <strong>Technology</strong> • August <strong>2023</strong><br />
29