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INDUSTRY ENGAGEMENT with Damian Steele<br />

WHAT WE DO COUNTS<br />

<strong>QHA</strong> REVIEW | 48<br />

‘WHAT WE DO COUNTS’ IS ONE OF THE <strong>QHA</strong>’S TAGLINES<br />

WHICH COMMUNICATES THE VALUABLE CONTRIBUTION<br />

OUR INDUSTRY MAKES TO QUEENSLAND.<br />

In this election year, the <strong>QHA</strong> will represent our member’s<br />

interests to government to ensure the best possible policy<br />

settings and trading environment for the hotel, hospitality,<br />

accommodation and tourism sector. It is important that<br />

members also engage with their local politicians from all<br />

sides of politics to communicate the positive contributions<br />

they make in their communities. These positive industry<br />

messages highlights that hotels in Queensland are not<br />

only iconic but also provide incredible benefits.<br />

Employment<br />

The hotel sector employs around 44,000 people in<br />

a mixture of permanent, casual and part-time work<br />

arrangements. A further 36,000 jobs are generated<br />

indirectly by the hotel industry in allied and professional<br />

disciplines such as accounting, training, security, legal,<br />

advertising, transportation, brewing, distribution, music,<br />

finance, real estate, construction, cleaning, information<br />

and media technology, food and insurance, to name a few.<br />

A gross figure of 80,000 jobs are attached to the hotel<br />

sector in Queensland.<br />

Entertainment<br />

Hotels are traditional businesses where millions of<br />

Queenslanders enjoy themselves every week in<br />

entertainment venues of choice for all ages and<br />

demographic groups. Hotels host over 42,000 live music<br />

gigs a year for aspiring and established musicians.<br />

Taxation revenue<br />

Hotels are significant taxation revenue generators and<br />

pay over $600 million in gaming taxation and levies to<br />

the Queensland Government while contributing to the<br />

Gambling Community Benefit Fund which distributes $60<br />

million each year to not-for-profit community groups. There<br />

are numerous other tax contributions such as payroll tax,<br />

land tax, rates, annual fees and charges.<br />

Tourism<br />

Hotels are an integral part of Queensland’s domestic and<br />

international tourism offering. Tourism is a core economic<br />

driver for the state, but especially for the regions where it<br />

plays a pivotal role in regional economic development and<br />

diversification, job creation and infrastructure investment.<br />

• Tourism generates $34.3 billion in visitor spend per year<br />

($94 million per day), with a $44 billion target by 2032.<br />

Tourism is Queensland’s sixth largest export, generating<br />

$2.1 billion in overseas tourism exports and providing<br />

206,000 jobs – a high proportion of which are youth<br />

employment.<br />

• Tourism has vast economic and social reach. The value<br />

of tourism extends beyond leisure and recreation,<br />

providing a catalyst to achieve other Queensland<br />

Government strategic objectives related to First<br />

Nations, innovation, arts and culture, disability access<br />

and equity, as well as contributing to Queensland’s<br />

sustainability and climate change goals.<br />

• The tourism industry, including pubs and<br />

accommodation hotels, contribute to over 7.5% of<br />

Queensland’s Gross State Product. Tourism contributes<br />

$22 billion to the state (GSP), and $13 billion into<br />

regional economies.<br />

Charitable and community support<br />

However, it is beyond the pure quantitative results<br />

where hotels are vital, considering the strong tradition<br />

of community engagement and support for charitable<br />

causes, particularly in regional Queensland. In the remote<br />

communities it is the hotel that serves as the local:<br />

- community hall<br />

- communication hub<br />

- service station and bus stop<br />

- tourist information centre<br />

- Royal Flying Doctor depot<br />

- support group for many local community groups<br />

<strong>QHA</strong> representation<br />

Hoteliers provide many services to Queenslanders and<br />

are often the first source of employment for many young<br />

Queenslanders. The <strong>QHA</strong> believes the Queensland<br />

Government must support the brave investors that<br />

continue to operate in the hotel industry, and as such, it is<br />

vital to consider policies and review existing legislation to<br />

improve the lot of all members of the industry.<br />

Above all, the <strong>QHA</strong> requires governments to consider<br />

policies that are strictly targeted on either encouraging<br />

investment and jobs growth or purposefully reducing costs<br />

and administrative burdens.<br />

The Queensland hotel industry supports an evidencebased<br />

and cooperative approach to liquor industry<br />

regulation and oversight. It is committed to responsible<br />

industry and customer practice, and remains prepared<br />

to invest in industry training, facilities, employment and<br />

product development.<br />

We encourage all members at every opportunity to remind<br />

your local politicians and community stakeholders that<br />

What We Do Counts!

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