Duke University 2008-2009 - Office of the Registrar - Duke University

corporate finance include optimal capital structure, voting, debt regeneration, investment
decisions and market valuation, executive compensation, bank runs, initial public offerings,
and secondary public offerings, collateralization and securitization. Instructor: Staff. 3 units.
554. Finance IV. This is an advanced asset pricing course. The main focus of the course is
to merge investor behavior with asset markets to interpret asset prices. The topics covered
in the course include (i) present value and its implications, (ii) estimation issues in asset
pricing, (iii) general equilibrium models of asset markets, especially, dynamic consumption
based models, (iv) dynamic household portfolio choice, (v) term structure models (vi) state
price representation of dynamic asset pricing models, (vii) production and asset prices, and
(viii) recent developments in asset prices. The course covers many of the recent ideas/
articles in asset pricing. Prerequisite: Finance I. Instructor: Staff. 3 units.
561. Seminar in Quantitative Research in Marketing. Research in marketing endeavors
to explain consumer and firm behaviors and use these to abet managerial decision making.
This course surveys quantitative research in marketing, with a focus on statistical and gametheoretic
models. The goal of the course is to a) raise students' awareness of this literature
and b) stimulate new research interests. By the end of the course, students should be familiar
with the key issues and approaches in quantitative marketing, the strengths of these research
streams, and the opportunities to extend them. Instructor: Staff. 3 units.
562. Seminar in Consumer Behavior. Examines the development of research in consumer
behavior. Major emphasis is given to theoretical developments and empirical research, with
a range of articles assigned for each topic. Topics include motivation and personality,
perceptual processes, information search, choice processes, attitudes and persuasion,
learning, and influence in consumer choice. Instructor: Staff. 3 units. C-L: Psychology 315
563. Marketing Models Seminar. The primary goals of this seminar are: (a) to review
critically the most current research in marketing and (b) to gain a better understanding of and
ability to build one's own model. After taking this course, students should be able to
understand the assumptions and mathematical development of the current quantitative work
in marketing and to use this understanding to develop meaningful extensions. Instructor:
Staff. 3 units.
564. Experimental Design and Analysis Seminar. Examines issues in the design and
analysis of experiments. Emphasis on analysis of variance (ANOVA), starting with the basic
ANOVA model and examining multiple factor designs, blocking designs, nested models,
within subject designs, repeated measure designs, and analysis of covariance. Instructor:
Edell Britton. 3 units.
571. Operations Strategy Seminar. Recent developments in the strategy of operations in
both the manufacturing and service sectors. Topics include the focused factory concept,
Japanese manufacturing philosophy, technological policy toward new process development
and toward new product introduction, vertical integration, choice of capacity and location,
industry analysis, and the impact of government regulation. Emphasis on the development
of hypotheses about strategic topics and the empirical means by which they can be tested.
Instructor: Staff. 3 units.
572. Seminar in Operational and Technological Tactics. Current issues in the day-to-day
management of manufacturing and service delivery systems. Topics include material
requirements planning, capacity requirements planning, quality of work life projects,
productivity measurement and enhancement, implementation of new product introductions
and production process modifications, quality assurance, production planning and
scheduling, and logistics. Concentration on the substance of recent developments, the
generation and test of hypotheses about tactical issues, and the applicability of various
optimization techniques to the advance of operation tactics. Instructor: Staff. 3 units.
591. Selected Topics in Business. Allows the doctoral student the opportunity to study
special topics in management on an occasional basis depending on the availability and
interests of students and faculty. Instructor: Staff. Variable credit.
Courses of Instruction 92