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The Logo - Cincinnati Children's Hospital Medical Center

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Rounded Corner<br />

Using rounded corners is an effective way to include a<br />

feeling of softness in our materials. Incorporate the rounded<br />

corner by using boxes with three right-angle corners and one<br />

rounded corner. Use these elements to bring emphasis to an<br />

image or to highlight text, such as a sidebar.<br />

Intersecting Shapes<br />

<strong>The</strong> use of intersecting shapes is another way to introduce<br />

curved lines and provide a soft feel in our communications<br />

materials. Use intersecting circles and rectangles when a<br />

division or accent is necessary in a piece.<br />

Examples of rounded corners<br />

Design System<br />

Intersecting circle and rectangle Example of intersecting circle and rectangle<br />

in design execution<br />

CINCINNATI CHILDREN’S IDENTITY GUIDELINES<br />

24

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