23.12.2013 Aufrufe

Leidenschaft für Kunst Passion for Art - Restaurants HAZIENDA

Leidenschaft für Kunst Passion for Art - Restaurants HAZIENDA

Leidenschaft für Kunst Passion for Art - Restaurants HAZIENDA

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produced a broad variety of talent and artistic<br />

value that seems to have been in<br />

hiding.<br />

The story behind the association can<br />

be quickly told. The idea was born over a<br />

glass of red wine during a typical relaxed<br />

night out in Mallorca: It must be possible<br />

to do something so that top-class artists<br />

who are not very well known become<br />

more accessible <strong>for</strong> the larger public. The<br />

concept was to create a space away from<br />

large exhibition halls and museums that<br />

could be used to pull the work of a broad<br />

spectrum of internationally active visual<br />

artists out of the workshop and place it<br />

be<strong>for</strong>e a larger audience. The idea finally<br />

led to the association caratart e.V., an<br />

organisation founded with great passion<br />

and commitment. With artists on board<br />

such as Stefan Beltzig, Werner Pawlok<br />

and Bombolo, mentors were quickly<br />

found that certainly know how diverse,<br />

expressive and life-affirming modern fine<br />

art can be. And these mentors also know<br />

how difficult it can be <strong>for</strong> younger and<br />

less well-known artists to exhibit their<br />

works of art to an interested public.<br />

Since the foundation of the association,<br />

however, it is not only the works of<br />

lesser-known artists that have gained in<br />

status. In particular, the associaion itself<br />

is gaining many new art spaces. And it<br />

is not the usual dusty dungeons of museums<br />

in which abundant paintings and<br />

sculptures can already be found. caratart<br />

likes to take art to where different people<br />

with different interests and ideas meet –<br />

to the carathotels that are significantly involved<br />

in the caratart project.<br />

Since its foundation, caratart e.V. has<br />

been showing changing exhibitions that<br />

are far from the leisurely atmosphere of<br />

museums. Instead, caratart makes space<br />

in the corridors, lobbies and halls of the<br />

hotels <strong>for</strong> young artists that are as lively<br />

and full of ideas as the hotels themselves.<br />

Thus, a new way of presenting and<br />

marketing modern art has been born, and<br />

it is not something you see on every corner.<br />

In June 2011, caratart began its mission<br />

with a great vernissage in Basel and<br />

has since then taken one step at a time<br />

on its way into a new era of creative work<br />

made <strong>for</strong> people to see. For this reason,<br />

caratart e.V. does not wait <strong>for</strong> people to<br />

come to exhibition halls but instead goes<br />

out to meet the public, taking works of<br />

art from all kinds of genre. And the powerful<br />

expressiveness of these modern<br />

works prompts the audience to admire,<br />

reflect and – time after time – also to buy<br />

some of the art.<br />

In this way, caratart has managed to<br />

trans<strong>for</strong>m a pretty idea into a completely<br />

stunning event that is as pleasing to the<br />

eyes of carathotel guests as it is beneficial<br />

to the development of the artists involved.<br />

•<br />

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