GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC

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Strategic Options (Cont’d.) No One Strategy Is “Best”: Most any well-conceived, well-executed competitive approach can succeed, provided it is not overpowered by the strategies of competitors or defeated by too many copycat strategies that dilute its effectiveness Strategies that deliver the best performance depend on the strength and interplay of the strategies employed by rival companies … there is no mystery “silver bullet” decision combination that players are challenged to discover! Results depend on your analysis, planning, and decision making process Decisions must be consistent and compatible The most efficient method of organizing is to assign a particular person or persons to one aspect of your company (function, product, geography, etc.) … and one person may be assigned as Chief Financial Officer and/or Chief Information Officer Ben A. Kahn / Paul Miesing “GLO-BUS” BADM 510-70 Strategic Management MCLA / U Albany
Strategic Options (Cont’d.) Out-competing Rivals Is the Key to Market Success … Stay on top of changing market and competitive conditions Try to avoid being outmaneuvered by the actions of rival companies Make sure your digital cameras are attractively priced and competitively built and marketed Just as you are trying to win business away from rival camera companies, they are actively striving to take camera sales away from your company It is the competitive power of your strategy vis-à-vis the competitive power of rivals’ strategies that is the deciding factor in determining sales and market shares in each product-market Ben A. Kahn / Paul Miesing “GLO-BUS” BADM 510-70 Strategic Management MCLA / U Albany
Page 1 and 2: GLO-BUS: An Online Simulation to De
Page 3 and 4: Overview of a Simulation NLR’s Re
Page 5 and 6: Learning Objectives (Cont’d.) NLR
Page 7 and 8: Notable Quotable “The other teams
Page 9 and 10: How Does GLO-BUS Work? Virtually a
Page 11 and 12: The Scenario (Cont’d.) Distinct
Page 13: Strategic Options There is wide st
Page 17 and 18: Getting Started How Do You Registe
Page 19 and 20: Getting Started (Cont’d.) Naming
Page 21 and 22: Getting Started (Cont’d.) All co
Page 23 and 24: Decisions, Decisions (Cont’d.) Be
Page 25 and 26: Product Design Note! Determine prod
Page 27 and 28: Determinants of Sales and Shares M
Page 29 and 30: 12,500 retailers per region Sales a
Page 31 and 32: Compensation and Labor Note! Cost v
Page 33 and 34: Financing Note! Ben A. Kahn / Paul
Page 35 and 36: Decisions Printout Compare to resul
Page 37 and 38: Special Order (Cont’d.) Note! Ben
Page 39 and 40: Global Retail Sales Note! Ben A. Ka
Page 41 and 42: Financials Note! Ben A. Kahn / Paul
Page 43 and 44: Quarterly Snapshot Note! Compare co
Page 45 and 46: Company Analysis Note! Counter pote
Page 47 and 48: Production Costs Note! Monitor cost
Page 49 and 50: Financials Note! Note: Compare to p
Page 51 and 52: Virtuous/Vicious Cycle Components P
Page 53 and 54: Course Grade (Cont’d.) The Two Q
Page 55 and 56: Notable Quotable “The digital cam
Page 57 and 58: Company Performance (Cont’d.) EPS
Page 59 and 60: Scoreboard (Cont’d.) Function of
Page 61 and 62: Notable Quotable “As you set out
Page 63 and 64: Course Grade (Cont’d.) Peer Eval
Page 65 and 66:
Schedule Quiz 1 Decision 1 - Year 6
Page 67 and 68:
Tips for Success (Cont’d.) Lesson
Page 69 and 70:
Questions? Please eliminate the
Page 71:
Dedicated to the Memory of My Son,
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GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC

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