GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC

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Specifically … What Is GLO- BUS? Company operations and the functioning of the marketplace are made as realistic as possible, allowing you and your co-managers to proceed rationally and logically in deciding what to do: Industry setting is modeled to closely approximate the real-world characteristics of the globallycompetitive digital camera industry Company operations are patterned after those of a camera company that designs and produces its digital cameras at a company-operated plant and that also outsources some of its cameras from contract manufacturers Ben A. Kahn / Paul Miesing “GLO-BUS” BADM 510-70 Strategic Management MCLA / U Albany
How Does GLO-BUS Work? Virtually all GLO-BUS activities take place online All you need is an Internet connection and a PC installed with both Internet Explorer and Microsoft Excel You can either gather around the same PC for all GLO- BUS sessions or you can use different PCs GLO-BUS automatically transfers the needed software from the GLO-BUS server to the PC you are working on very quickly (within a couple of minutes even on a slow connection); when you exit a session, your work is saved and transferred back to the server Note: The last decisions saved to the GLO-BUS server at the time of the decision deadline are the ones used to generate the results! Ben A. Kahn / Paul Miesing “GLO-BUS” BADM 510-70 Strategic Management MCLA / U Albany
Page 1 and 2: GLO-BUS: An Online Simulation to De
Page 3 and 4: Overview of a Simulation NLR’s Re
Page 5 and 6: Learning Objectives (Cont’d.) NLR
Page 7: Notable Quotable “The other teams
Page 11 and 12: The Scenario (Cont’d.) Distinct
Page 13 and 14: Strategic Options There is wide st
Page 15 and 16: Strategic Options (Cont’d.) Out-
Page 17 and 18: Getting Started How Do You Registe
Page 19 and 20: Getting Started (Cont’d.) Naming
Page 21 and 22: Getting Started (Cont’d.) All co
Page 23 and 24: Decisions, Decisions (Cont’d.) Be
Page 25 and 26: Product Design Note! Determine prod
Page 27 and 28: Determinants of Sales and Shares M
Page 29 and 30: 12,500 retailers per region Sales a
Page 31 and 32: Compensation and Labor Note! Cost v
Page 33 and 34: Financing Note! Ben A. Kahn / Paul
Page 35 and 36: Decisions Printout Compare to resul
Page 37 and 38: Special Order (Cont’d.) Note! Ben
Page 39 and 40: Global Retail Sales Note! Ben A. Ka
Page 41 and 42: Financials Note! Ben A. Kahn / Paul
Page 43 and 44: Quarterly Snapshot Note! Compare co
Page 45 and 46: Company Analysis Note! Counter pote
Page 47 and 48: Production Costs Note! Monitor cost
Page 49 and 50: Financials Note! Note: Compare to p
Page 51 and 52: Virtuous/Vicious Cycle Components P
Page 53 and 54: Course Grade (Cont’d.) The Two Q
Page 55 and 56: Notable Quotable “The digital cam
Page 57 and 58: Company Performance (Cont’d.) EPS
Page 59 and 60:
Scoreboard (Cont’d.) Function of
Page 61 and 62:
Notable Quotable “As you set out
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Course Grade (Cont’d.) Peer Eval
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Schedule Quiz 1 Decision 1 - Year 6
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Tips for Success (Cont’d.) Lesson
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Questions? Please eliminate the
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Dedicated to the Memory of My Son,
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GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC

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