GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC
GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC
GLO-BUS: An Online Simulation for Developing Winning ... - COPLAC
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A Battle of Strategies<br />
Following each year’s decisions, you’ll be provided with<br />
“Competitive Intelligence” reports containing<br />
in<strong>for</strong>mation of the actions rivals took to capture the<br />
sales and market shares they got<br />
Note: All industry members get identical reports<br />
Armed with this in<strong>for</strong>mation, you will be in pretty good<br />
position to figure out some of the strategic moves they<br />
are likely to make in the upcoming decision period<br />
<strong>An</strong>alyze your opponents thoroughly and develop a<br />
game plan to defeat them …<br />
scout their strategies<br />
judge what they will do next<br />
and come up with a competitive strategy of your own aimed<br />
at “defeating” their strategies and boosting your company’s<br />
per<strong>for</strong>mance<br />
Ben A. Kahn / Paul Miesing “<strong>GLO</strong>-<strong>BUS</strong>” BADM 510-70 Strategic Management MCLA / U Albany