Volume 2–3.pdf

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26 What's New from ITC? ITC Bauhaus; ITC Century Ultra with Book; ITC Cheltenham Ultra with Book; and ITC Garamond Ultra with Book are new typefaces from ITC. Only licensed ITC Subscribers are authorized to reproduce, manufacture, and offer for sale these and all other ITC typefaces shown in this issue. This license mark is your guarantee of authenticity. re2 UCENSED IC (3AUHAUl ITC Bauhaus is the newest text anc cisplay adpeface to be issued by ITC. The series has been preporec as a text :ypeface For photo composition in Four weights, Light, Medium, Demi,anc Bold. In addition to the normal display sizes available For these text weights, two Further styles have also been created For cisplay composition purposes only. They are ITC Bauhaus Heavy anc ITC Bauhaus Heavy Outline. Originally designec For display headlines at Photo-Lettering, Inc. of \ew York, the ITC Bauhaus series owes its source of inspiration to the "Universal" typeface originally designec by Herbert 3ayer in 1925. Mr. Bayer created the prototypes For this typeface while a professor at the historic Bauhaus in Dessau, Germany. Appropriately, ITC has chosen to name this distinctive sans serif typeface family, ITC 3auhaus. The Bauhaus series was rendered by Ed Benguiat anc Vic Caruso of Photo-Lettering, Inc.
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Page 3 and 4: Word Processing, Typography, and th
Page 5 and 6: space that can be removed from betw
Page 7 and 8: Computer unit The computer is basic
Page 9 and 10: know what the competition is doing.
Page 11 and 12: thumbs through. He is at ease at ho
Page 13 and 14: MSO Gun Larson Brunsbo There's noth
Page 15 and 16: Tarzan & Jane Tarzan is a first-cla
Page 17 and 18: Adolf G Eva A marriage of such devo
Page 19 and 20: Last week I found a lump in my brea
Page 21 and 22: The shortest distance...? Churchill
Page 23 and 24: Dear Kr. Lubalin: Our art director
Page 25: 011,ofil NEVVY.RK Cm WMITTEE „ FY
Page 29 and 30: ITC Century ITC Century Book Introd
Page 31 and 32: ITC Garamond ITC Garamond Book Intr
Page 33 and 34: With a name like Srnuckers. it has
Page 35 and 36: Trdutensiliema i ell tryckeri dro i
Page 37 and 38: 37 THE TYPOGRAPHIC MARKET PLACE Ryd
Page 39 and 40: efonS ,fans Mons ,r1S PITS Is Hambu
Page 41 and 42: What you see is what you set. Check
Page 43 and 44: truly important promise of the new
Page 45 and 46: 176 STAR-SPANGLED ILLUSTRATIONS -$2
Page 47 and 48: 12 point Our strong Po mils. Virtua
Page 49 and 50: w PHOTO-LETTERING, INC We are the o
Page 51 and 52: Hic Os V. WI ngler This could be th
Page 53 and 54: ADDRESSOGRAPH MULTIGRAPH CORPORATIO
Page 55 and 56: showcase for leading artists and il

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