Volume 2–3.pdf
Volume 2–3.pdf
Volume 2–3.pdf
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Deadline: October30<br />
(<br />
-ITC CALL FOR ENTRIES<br />
THE FIRSTANNUAL<br />
UPPERSILOWER CASE<br />
INTERNATIONAL<br />
TYPOGRAPHICS<br />
COMPETITION<br />
NO ENTRY FEES<br />
NO MINGLING FEES<br />
Since the first issue, readers of U8dc<br />
have been repeatedly exposed to ITC<br />
typefaces through their use in the editorial<br />
pages of our publication. Now it is<br />
your turn. The editors of U8z1c would like<br />
to feature in a special issue a selection of<br />
some of the most outstanding examples<br />
of typographic design, produced anywhere<br />
in the world, in which ITC typefaces<br />
have been used or featured—by its<br />
readers.<br />
Thus, this Call for Entries for the<br />
First Annual U8de/ITC (International<br />
Typographies Competition).<br />
Who Can Enter:<br />
Anyone, student or professional, from<br />
anpvhere in the world may submit<br />
entries to U&lc/ITC, except employees<br />
of ITC, U8dc, or designers of ITC typefaces.<br />
There are no entry fees. There are no<br />
hanging fees. This is a free competition.<br />
There is, however, one restriction to<br />
enter U&lc/ITC. The certification that,<br />
to the best of your knowledge, all ITC<br />
typefaces used were produced from type<br />
products manufactured by authorized<br />
ITC Subscribers.<br />
Qualifications for Submission:<br />
1. Any work produced since the formation<br />
of ITC in 1970 is eligible for submission.<br />
National Edition<br />
2. All entries must be designed with ITC<br />
typefaces.<br />
3. Entries need not be printed samples;<br />
they may, in fact, be entries prepared<br />
especially for submission to U&Ic/ITC.<br />
4. Entries cannot be returned. (Do not<br />
submit original art. )<br />
Categories:<br />
I PRINT ADVERTISING<br />
TYPOGRAPHICS<br />
(a) Newspaper<br />
(b) Magazine<br />
(c) Trade Advertising<br />
II FILM AND TV TYPOGRAPHICS<br />
III EDITORIAL TYPOGRAPHICS<br />
(a) Consumer and Trade Magazines<br />
(b) Company House Publications<br />
(c) Annual Reports<br />
IV CORPORATE TYPOGRAPHICS<br />
(a) Logos<br />
(b) Trademarks<br />
( c) Symbols<br />
(d) Stationery and Forms (Letterheads)<br />
_<br />
V PROMOTIONAL TYPOGIL1111111 Cs<br />
(a) Greeting Cards<br />
(b) Announcements<br />
(c) Posters<br />
(d) Fliers, Brochures, Catalogs<br />
VI POINT-OF-SALE TYPOGRAPIII CS<br />
(a) Books and Book Jackets<br />
(b) Record Album Covers<br />
(c) Point-of-Purchase Displays<br />
VII PACKAGING TYPOGRAPHICS<br />
VIII ARCHITECTURAL<br />
TYPOGRAPHICS<br />
(a) Signage<br />
(b) Exhibition Booths<br />
(c) Displays<br />
IX EXPERIMEN'YAVYYPOGRAPHICS<br />
Unpublished works in any of the above<br />
categories.<br />
The best of each category will be featured<br />
in the December issue of U&Ic<br />
1975, together with photographs and<br />
biographies of each award-winning<br />
designer. Four additional runner-up<br />
finalists in each category will also be<br />
selected and shown in this issue of U&le.<br />
The entire exhibition will become<br />
part of a traveling show which will be<br />
available on loan throughout the world.<br />
Jury:<br />
Gennaro Andreozzi<br />
President, Gennaro Andreozzi, Inc.<br />
Ruth Ansel,<br />
Art Director, The New York Times Magazine.<br />
Ivan Chermayeff,<br />
Partner, Chermayeff & Geismar Associates.<br />
Louis Dorfsman,<br />
Vice President, Creative Director,<br />
Advertising and Design, CBS Television.<br />
Gene iederico,<br />
Senior Vice President, Creative Director,<br />
Lord, Geller, Federico.<br />
Milton Glaser,<br />
Design Director, New York Magazine<br />
George Lois,<br />
Chairman, Lois, Holland, Callaway.<br />
Entry Form Information:<br />
The following information mustbe<br />
clearly printed or typed and affixed<br />
firmly to the back of each entry (we<br />
suggest that you duplicate this form for<br />
each entry):<br />
(a) Name of Entrant (Designer and/or<br />
Art Director)<br />
(b) Name of Client or Company<br />
(e) Street, city,<br />
State, Zip Code, Country<br />
(d) Category<br />
(e) Name of Typeface(s) used<br />
(f) Name of Typographer (Typesetter)<br />
(g) Name of Typesetting Equipment or<br />
Type Process used<br />
(h) Any Special Remarks: Headline or<br />
Title of Entry<br />
(i ) To the best of my knowledge, all<br />
ITC typefaces used were produced<br />
from type products manufactured<br />
by authorized ITC Subscribers.<br />
Deadline for Entries:<br />
October 30, 1975<br />
All entries should be addressed to:<br />
U&LC/ITC<br />
c/o International Typeface<br />
Corporation<br />
216 East 45th Street<br />
New York, New York 10017<br />
MOVINGT<br />
CHANGE OF<br />
ADDRESS:<br />
SEND THIS LABEL<br />
(OR COPY OF IT)<br />
WITH YOUR<br />
CORRECTIONS<br />
TO: U&LC<br />
216 EAST<br />
45 STREET<br />
NEW YORK<br />
N.Y. 10017<br />
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