Volume 2–3.pdf

32
Remember this famous
ATA campaign?
We can hear your
answer now. "Sure, I
remember that campaign,
but I can't seem to place
ATA:'
ATA is
Advertising
Typographers
Association of
America. And
frankly, we're
getting a little
tired of being
the unsung
heroes of all
the great print
A Log Cabin breakfast arou nd berry picking time.
Salem,Oregon.
ass and lag Cabin Syrup ever sontuptioos another rum—keeps several weeks.
sigh pmskro lle'a what break/SA in Salem, Throat. potooker, ackl l egg.
(Norm is 411 abut. Vapertially this times/ slightly beams
. year IA cup evapssied milk and Ltadmpoons salad ot
when the Motes ureinst Otte to beMO.& to the 4 cum batter: heatuntil smooth. Combine
Thit breakfast beotme a tradition yo ago 2
ta blespoons sumie / teaspoin linking coda and
.men pioneers werevettling the hillsides and valleys 1:2 teaspoon mit; add to hatter and mix jug to:Cone
the American Northwest .
lbey brought with them
let wand 15 n linters. Bake on hot getddle. tor. a
their Nun h staRrr brwm on both ',ides. Serve with syrup math
from log Lubin and berth«.. Cakes about 24 to 30
n Wake wand nfiil Ma t4. inch, pancakes
trits and pantakes.
When a woman spends the time and . Whit a bleudng this sight must have bees
effort to
to give her family a appoint breakfast of isudough
tta sem coolottreshwild bertiesofectionnuginablh paucalres, simm natural that she'd
told growing ill
Mint
feet& abundance in the Oregon tai
s drake her
Hoe are some
berm syrups with a traditimal mom (like ke L
reo pes front the Log Cahill
og Ca' bin
After all. the Log Cabin
victimta including spots/ ups
brand hasheen
on how h noise the
-moo, for the ssm,tdoat1 fran%lkea.
hound this ontntry Mae /Mt The berets, of fresh
berrieu nnngfed withtie sweet, awning mil taste
I low to make Sourdough Pancakes.
of
First took. thestorkr Sprinkle
logCabindoesjugar toeventhe sourdough pancake.
T package mice Log
yeast into
Cabin and Berry
2- 1 ,2 cups
Syrup
room no hie , scam in
ge glam nixing bout Gradually
Combine 1'2 alp lag Cabin Syrup and 2e3 to
on in 3 oust -
..Med nil
It/ cup fresh blueberries. :Mau/mote, Illackberrim,
plIrp., ikna. then heat Until very ti
veto- with Inovel and plea'
tilt orbi3serbentie4S4tr000n pancakes. Makesabnot lam
m warm draft.trer
itate for 24 holm it{ isture Mould
discovered bow 1
Motor bubbly: stnorthocardandbegm again,
at Cabin Mt right into their
■bee fa fightlycovered glass outudno.
m style of tanking ft s been relined and
!eh itterwa Ithature will keep several Seeks.
u ylwithimoomitimm iontchangingiages
*Is
otala Mtn,:
not try muslough pancake.
Netri2otto sung
chn ere topped witha
at Mg water and 2 cups wonted all purpose
berry syrup its
file( um
sir into steno, the beatcot lorooth.
hog Cabinyine Americeitewe
Ilanne favorites.
tweet. Owe in warm. draft hen Mao'
orrigt. Measure 4 1.11ry, ref. *11.
the Log Cabin Brand.
e1,11 ,,, , ',We, I , s ous.
'nit rwa threat op Oil /1.
campaigns. So we're here
to do a little self-promoting.
We are a select
member organization
of some of the foremost
advertising typographers
in the United States and
Canada.
Our standards for
quality are the hallmarks
of the industry.
But quality doesn't
count for much if it's not
backed up with service.
So we work hard
at getting to
know what you
like, to stay one
step ahead of
your needs and
expectations.
We'll have
that what-do-
you-call-it type
face and your
repros when you
need them. And because
we offer a wide range of
services, chances are
your job can be done under
one roof.
So the next time you
start to birth another great
idea, let us help.
Maybe we can both
get famous.
The quality shops of ATA. We knowyour type.
Advertising Typographers Association of America, 461 Eighth Avenue, New York, N.Y. 10001, Walter A. Dew, Jr., Executive Secretary
AKRON, OHIO
The Akron Typesetting Co.
ATLANTA, GEORGIA
Action Graphics, Inc.
BALTIMORE, MARYLAND
Maran Printing Services
BENTON HARBOR, MICHIGAN
Type House, Inc.
BLOOMFIELD, CONNECTICUT
New England Typographic
Service, Inc.
BOSTON, MASSACHUSETTS
Berkeley Typographers, Inc.
Composing Room of New England
CHICAGO, ILLINOIS
J.M. Bundscho, Inc.
Frederic Ryder Company
Total Typography, Inc.
CLEVELAND, OHIO
Bohme & Blinkmann, Inc.
COLUMBUS, OHIO
Yaeger Typesetting Co., Inc.
DALLAS, TEXAS
Jaggars-Chiles-Stovall. Inc.
Southwestern Typographies, Inc.
DAYTON, OHIO
Craftsman Type Incorporated
DENVER, COLORADO
Hoflund Graphics
DETROIT, MICHIGAN
Willens +Michigan
HOUSTON, TEXAS
The Type House, Inc.
INDIANAPOLIS, INDIANA
Typoservice Corporation
LITTLE ROCK, ARKANSAS
Prestige Composition, Inc.
MEMPHIS, TENNESSEE
Graphic Arts, Inc.
MIAMI, FLORIDA
Wrightson Typesetting, Inc.
MINNEAPOLIS, MINNESOTA
Dahl & Curry, Inc.
Duragraph, Inc.
NASHVILLE, TENNESSEE
Typographies, Inc.
NEWARK, NEW JERSEY
Patrick and Highton Typographers
NEW YORK, NEW YORK
Advertising Agencies/Headliners
Artintype-Metro
the Composing Room, inc.
Franklin Typographers, Inc.
King-Weitz Graphics
Master Typo Company, Inc.
Royal Typographers, Inc.
Tri-Arts Press,Ine.
TypoGraphics
Communications, Inc.
Volk & Huxley, Inc.
PHILADELPHIA, PENNA.
Walter T. Armstrong, Inc.
Typographic Service, Inc.
PHOENIX, ARIZONA
Morneau Typographers, Inc.
PITTSBURGH, PENNA.
Davis & Warde, Inc.
PORTLAND, OREGON
Paul 0. Giesey Adcrafters, Inc.
ROCHESTER, NEW YORK
Rochester Mono/Headliners
SYRACUSE, NEW YORK
Dix Typesetting Co., Inc.
MONTREAL, CANADA
McLean Brothers Ltd.
TORONTO, CANADA
Cooper & Beatty, Ltd.
WINNIPEG, CANADA
B/W Type Service Ltd.
BRISBANE, QLD., AUSTRALIA
Savage & Co., Ltd.
SOLNA, SWEDEN
Typografen AB