Volume 12–4 (Low Res).pdf - U&lc

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The first Herb Lubalin International
Student Design Competition was an
international success. The jury selected
77 posters, books, sculptures and
games by students from nine countries.
The pieces were displayed at the
ITC Center last Fall, and a slide version
of the show is available to travel. More
than 900 students from 21 countries on
five continents created graphic interpretations
of a selected passage from
Jonathan Schell's book "The Fate of
the Earth," detailing the devastation
that could occur in the event of a nuclear
holocaust.
Mr. Harry Zaverdas, a student at the
Cooper Union for the Advancement of
Science and Art, in New York City, was
awarded first prize in the competition
and received the Herb Lubalin Medal
and a prize of $5,000. Second place,
with a prize of $2,500, was awarded to
Ms. Michelle Rossbach, a student at the
Kansas City Art Institute, Kansas City,
Missouri.
Third prizes of $500 each were awarded
to Ms. Claude Conyers (Ecole des Arts
Decoratifs, Geneva, Switzerland),
Mr. Jonathan Kremer (Tyler School of
Art, Elkins Park, Pennsylvania), Mr.
Albert Landa (Otis Institute of Parsons
School of Design, Los Angeles, California),
Ms. Claudia Moreno Peralta (Parsons
School of Design, New York, New
York), Mr. Paulo T Suzuki (Cooper
Union, New York, New York) and Christine
Tbmaszewski (Fachhochschule
Wiesbaden, Wiesbaden, West Germany).
Two additional third prizes were
shared by Ms. Cecile Moos and Mr.
Bruno Watel (Ecole Superieure des
Arts Graphiques, Paris, France), and by
Ms. Bridget Ann Ashley, Ms. Julie E.
Elkins, Ms. Diane J. Jones, Ms. Joanne
E. L. Mitchell and Mr. Paul Thompson
(as a team of students at the Portsmouth
College of Art and Design,
Portsmouth, England).
All ten prize winners are shown starting
on page 39.
Although the entrance requirements
for this exhibition called for all type to
be set in ITC typefaces, some entries
used non-ITC typefaces. Though ineligible
for the top 10 awards they were
ruled eligible for inclusion in the show.
The jury for the competition included
Cipe Pineles Burtin, graphic designer
and Director of Publication Design at
Parsons School of Design; Richard
Danne, principal of Danne & Blackburn,
Inc., a design firm in New York
City, Steff Geissbuhler, a partner in the
New York City design firm of Chermayeff
& Geismar Associates, George
Lois, Chairman and Creative Director
of Lois, Pitts, Gershon PON/GGK
Advertising in New York City, and
Bradbury Thompson, graphic designer
and faculty member of Yale University.
The judges praised the students' work
and the valued experience of judging a
show on a theme of such universal concern.
Some of their comments follow:
POWER AND INVENTION.
"This judging provided a unique experience
since the exhibition deals with a
subject critical to all citizens of the
THE FATE OF THE
planet. There is a great amount of
power and invention in the show—this
indeed is important work!
"These designs manifest the vitality
and commitment of our young people.
Their entries from around the world
were exciting to judge and I am
pleased to have been a part of this
ambitious and meaningful exhibition!"
RICHARD DANNE
THE DIVERSITY OF WORK WAS
SURPRISING.
"The diversity of work submitted based
on a single theme was surprising. Although
the work of students, many of
the solutions were quite professionally
executed and presented. There was
plenty of imagination and creative
ideas, although little evidence of good
typography. Overall, however, the ideas
were better than the execution.
Herb Lubalin Medal Student Competition draws from 21 countries.
Left to right: Richard Danne, Cipe Pineles Burtin, Steff Geissbuhler, George Lois and
Bradbury Thompson.
"We were all very pleased to find
among the winners lesser known
schools and a fine cross section of
countries was represented.
"I was impressed by the response to
this competition. Obviously there is
great concern and interest out there
for the fate of this earth!'
STEFF GEISSBUHLER
RENEWED FAITH.
"The Fate of the Earth submissions
gives me renewed faith in the talent,
passion and humanity of the young
people of the world!" GEORGE LOIS
"I was astonished and encouraged by
the fact that young people, far from
avoiding such a vital and upsetting
subject as extinction by atomic war,
responded eagerly to this first Herb
Lubalin International Competition!'
CIPE PINELES BURTIN
AN EXCELLENT VARIETY.
"The Fate of the Earth project sponsored
by the ITC provided a most
worthwhile jury experience.
"The young designers from 21 countries
produced an excellent variety of
graphic design work: small printed
pieces, single sheets of remarkable
calligraphy, booklets, books, posters,
three-dimensional constructions and
even complete corporate design
programs!" BRADBURY THOMPSON
The Herb Lubalin Medal will be
awarded annually to the winner of a
student design competition sponsored
by International Typeface Corporation
(ITC). Herb Lubalin was one of the
founders of ITC and an internationally
honored typographic and typeface
designer, as well as the original editor
and designer of U&lc. He was deeply
concerned with students and with
issues of human welfare and this show
is a fitting first tribute to his memory.
The theme of, and call for entries of,
the second show, "Stop! I Want Tb
Think About That;' was announced in
the previous issue of U&lc and again
in this issue.
"The Fate of The Earth" exhibition at
the ITC Center took place forty years
after the bombing of Hiroshima and
Nagasaki.
HEADLINE: ITC FRANKLIN GOTHIC HEAVY TEXT: ITC VELJOVIC BOOK WITH SMALL CAPS CAPTIONS. BOLD, BOOK