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38 The first Herb Lubalin International Student Design Competition was an international success. The jury selected 77 posters, books, sculptures and games by students from nine countries. The pieces were displayed at the ITC Center last Fall, and a slide version of the show is available to travel. More than 900 students from 21 countries on five continents created graphic interpretations of a selected passage from Jonathan Schell's book "The Fate of the Earth," detailing the devastation that could occur in the event of a nuclear holocaust. Mr. Harry Zaverdas, a student at the Cooper Union for the Advancement of Science and Art, in New York City, was awarded first prize in the competition and received the Herb Lubalin Medal and a prize of $5,000. Second place, with a prize of $2,500, was awarded to Ms. Michelle Rossbach, a student at the Kansas City Art Institute, Kansas City, Missouri. Third prizes of $500 each were awarded to Ms. Claude Conyers (Ecole des Arts Decoratifs, Geneva, Switzerland), Mr. Jonathan Kremer (Tyler School of Art, Elkins Park, Pennsylvania), Mr. Albert Landa (Otis Institute of Parsons School of Design, Los Angeles, California), Ms. Claudia Moreno Peralta (Parsons School of Design, New York, New York), Mr. Paulo T Suzuki (Cooper Union, New York, New York) and Christine Tbmaszewski (Fachhochschule Wiesbaden, Wiesbaden, West Germany). Two additional third prizes were shared by Ms. Cecile Moos and Mr. Bruno Watel (Ecole Superieure des Arts Graphiques, Paris, France), and by Ms. Bridget Ann Ashley, Ms. Julie E. Elkins, Ms. Diane J. Jones, Ms. Joanne E. L. Mitchell and Mr. Paul Thompson (as a team of students at the Portsmouth College of Art and Design, Portsmouth, England). All ten prize winners are shown starting on page 39. Although the entrance requirements for this exhibition called for all type to be set in ITC typefaces, some entries used non-ITC typefaces. Though ineligible for the top 10 awards they were ruled eligible for inclusion in the show. The jury for the competition included Cipe Pineles Burtin, graphic designer and Director of Publication Design at Parsons School of Design; Richard Danne, principal of Danne & Blackburn, Inc., a design firm in New York City, Steff Geissbuhler, a partner in the New York City design firm of Chermayeff & Geismar Associates, George Lois, Chairman and Creative Director of Lois, Pitts, Gershon PON/GGK Advertising in New York City, and Bradbury Thompson, graphic designer and faculty member of Yale University. The judges praised the students' work and the valued experience of judging a show on a theme of such universal concern. Some of their comments follow: POWER AND INVENTION. "This judging provided a unique experience since the exhibition deals with a subject critical to all citizens of the THE FATE OF THE planet. There is a great amount of power and invention in the show—this indeed is important work! "These designs manifest the vitality and commitment of our young people. Their entries from around the world were exciting to judge and I am pleased to have been a part of this ambitious and meaningful exhibition!" RICHARD DANNE THE DIVERSITY OF WORK WAS SURPRISING. "The diversity of work submitted based on a single theme was surprising. Although the work of students, many of the solutions were quite professionally executed and presented. There was plenty of imagination and creative ideas, although little evidence of good typography. Overall, however, the ideas were better than the execution. Herb Lubalin Medal Student Competition draws from 21 countries. Left to right: Richard Danne, Cipe Pineles Burtin, Steff Geissbuhler, George Lois and Bradbury Thompson. "We were all very pleased to find among the winners lesser known schools and a fine cross section of countries was represented. "I was impressed by the response to this competition. Obviously there is great concern and interest out there for the fate of this earth!' STEFF GEISSBUHLER RENEWED FAITH. "The Fate of the Earth submissions gives me renewed faith in the talent, passion and humanity of the young people of the world!" GEORGE LOIS "I was astonished and encouraged by the fact that young people, far from avoiding such a vital and upsetting subject as extinction by atomic war, responded eagerly to this first Herb Lubalin International Competition!' CIPE PINELES BURTIN AN EXCELLENT VARIETY. "The Fate of the Earth project sponsored by the ITC provided a most worthwhile jury experience. "The young designers from 21 countries produced an excellent variety of graphic design work: small printed pieces, single sheets of remarkable calligraphy, booklets, books, posters, three-dimensional constructions and even complete corporate design programs!" BRADBURY THOMPSON The Herb Lubalin Medal will be awarded annually to the winner of a student design competition sponsored by International Typeface Corporation (ITC). Herb Lubalin was one of the founders of ITC and an internationally honored typographic and typeface designer, as well as the original editor and designer of U&<strong>lc</strong>. He was deeply concerned with students and with issues of human welfare and this show is a fitting first tribute to his memory. The theme of, and call for entries of, the second show, "Stop! I Want Tb Think About That;' was announced in the previous issue of U&<strong>lc</strong> and again in this issue. "The Fate of The Earth" exhibition at the ITC Center took place forty years after the bombing of Hiroshima and Nagasaki. HEADLINE: ITC FRANKLIN GOTHIC HEAVY TEXT: ITC VELJOVIC BOOK WITH SMALL CAPS CAPTIONS. BOLD, BOOK
Nicholas Castle, SouThsea, England David Elliot, Portsmouth, England Michael Fair, Portsmouth, England Sara Hannides, Portchester, England Jane Livermore, Southend-on-Sea, England Joseph Margiotti, Glasgow, Scotland Portsmouth College of Art, Design and Further Education Portsmouth, England ITC Century,16 5/8 x 11 5/8" Mercury Venus Mars Jupiter Saturn Uranus Neptune Pluto Karen Craig, Pennsylvania, USA Syracuse University New York, USA ITC American Typewriter,15 x 20" THE FATE THE EARTH Nicholas Taylor, New Jersey, USA School of Visual Arts New York, USA ITC Franklin Gothic & ITC Avant Garde Gothic, VI x 17" Vladimir Perlin, Moscow, USSR Moscow Printing Institute Moscow, USSR ITC Avant Garde Gothic,9 7/8 x 9 7/8" 31.01.1, ovo. vami a. r■ min moo,. No aro. M. p.m* ... 04.191Pow..... at *PIM nun111. VW.. MEI J....own Jungron Chong, California, USA Otis Institute of Parsons School of Design California, USA ITC Avant Garde Gothic,17 x 22" The Fate Of The Earth Juan C. Rodriguez, California, USA Otis Institute of Parsons School of Design California, USA ITC Lubalin Graph,17 x 22" and 39
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Page 26 and 27: 26 FAMILIES TO REMEMBER HE BRUEGELS
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Page 30 and 31: 30 FAMILIES TO REMEMBER HE BARRYMOR
Page 32 and 33: 32 ITC AMERICAN LIGI- T MEDIUM Eith
Page 34 and 35: 34 When it comes to violins, Stradi
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Page 40 and 41: 40 Paddy Lynch, New York, USA Olga
Page 42 and 43: 42 Janice Hogan, New Jersey, USA Pa
Page 44 and 45: 44 The Fate Of The Earth WM web Wax
Page 46 and 47: 46 zed 019 Albert . ma aortae, aftV
Page 48 and 49: Lynnae Buxton, Minnesota. USA Brigh
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Page 52 and 53: 52 John C. Youngberg, Utah, USA Bri
Page 54 and 55: 54 Specimen booklets for each text/
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