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(Re)branding the Flon identity: A Swiss Youth Embassy_Flon ... - EPFL

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The <strong>identity</strong> of <strong>the</strong> <strong>Flon</strong> district is inherently related to its topographical situation, and can be<br />

demonstrated with difficulty without an image or model describing its nature. In <strong>the</strong> words<br />

of Bernard Tschumi, in his anonymous competition presentation for <strong>the</strong> future development<br />

plans of <strong>the</strong> <strong>Flon</strong> district, he speaks of Lausanne and its relationship to <strong>the</strong> <strong>Flon</strong> district:<br />

“The topograpical configuration of Lausanne reverses all relationships that are normally associated<br />

with streets and adapted spaces. In <strong>the</strong> urban development of Lausanne, one has experienced<br />

a historical situation in a “shift” of space conception. Streets are literally “hung”, houses are buried into<br />

<strong>the</strong> earth, roofs become ground floors, <strong>the</strong> “piano nobile” is spread over many different floors, buildings<br />

become <strong>the</strong> passages between two different street levels, and bridges function as multi-level<br />

intersections. To give a concrete example, as in <strong>the</strong> images of Fritz Lang’s ‘Metropolis’, one enters a<br />

building in Lausanne on <strong>the</strong> 6th level at <strong>the</strong> Pl. St. François, and exits below to <strong>the</strong> Rue Centrale.”<br />

<strong>Flon</strong> presents, just as mentioned by Bernard Tschumi, an opportunity for <strong>the</strong> city to rethink<br />

its <strong>identity</strong>. Most projects that have been presented until <strong>the</strong> present day, have been unsuccessful<br />

in <strong>the</strong>ir attempts to restructure <strong>the</strong> zone, which will be looked at later in more detail.<br />

Successful interventions have been those that propose to conserve at most<br />

<strong>the</strong> historical infrastructure and built environment that exist to this day in <strong>Flon</strong>.<br />

Lausanne-<strong>Flon</strong> ‘layers’<br />

25.

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