Ohio University College of Business Communication Standards

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1. Writing/Organization/Formatting a. Prefatory Pages Report Check Sheet b. Supplementary/Ancillary Pages—References Page and Appendix(es) c. Introduction and Summary/Conclusions d. Headings, Pagination 2. Quality/Writing Style a. Completeness—include all essential information. b. Conciseness—shorten or omit wordy expressions; include only relevant statements; avoid unnecessary repetition. c. Concreteness—use specific facts and figures; put action in verbs. d. Clarity—use short, familiar, conversational words; construct effective sentences and paragraphs; achieve appropriate readability and listenability. 3. Graphics/Tables 4. CMS Endnotes and Bibliography 5. Correctness a. Punctuation/Grammar b. Word Usage, Spelling, Pro<strong>of</strong>reading 3-27
Section 4: Presentations 4-1
Page 1 and 2:
Ohio University College of Business
Page 3 and 4:
Section 1: Business Writing Skills
Page 5 and 6: With permission: International Pape
Page 7 and 8: • Distinguish opinions from facts
Page 9 and 10: Be polite: Politeness means being c
Page 11 and 12: short, and to the point. Most impor
Page 13 and 14: Concise Verbs vs. Nominalized Verbs
Page 15 and 16: Transition Words And Consequently T
Page 17 and 18: Section 2: Business Letters and Mem
Page 19 and 20: Basic Page Formatting in MS Word Ap
Page 21 and 22: Creating Headers and Footers Header
Page 23 and 24: Guidelines for Formatting Memos To:
Page 25 and 26: Plain Paper Memo MEMORANDUM (Option
Page 27 and 28: Bad News or Negative Communication
Page 29 and 30: Reduce Resistance 1. Do not ignore
Page 31 and 32: Table of Contents Section 3: Report
Page 33 and 34: Business Report Segments Formal Inf
Page 35 and 36: Report Outlines Informational Analy
Page 37 and 38: Reports in the Impersonal Style The
Page 39 and 40: Qualities of Well-Written Reports 1
Page 41 and 42: Sample Letter of Transmittal Green
Page 43 and 44: The Executive Summary Executive Sum
Page 45 and 46: Executive Summary (Sample with Head
Page 47 and 48: Line 7 1” Formatting Guidelines 1
Page 49 and 50: Create a Table of Contents The easi
Page 51 and 52: Hardware Examples of Lead-Ins, Summ
Page 53 and 54: Appendices Ancillary Pages • Iden
Page 55: Pagination (College of Business Sta
Page 59 and 60: Effective Presentations Delivering
Page 61 and 62: Getting Organized: Factors to consi
Page 63 and 64: audience will not care about your p
Page 65 and 66: PowerPoint Tips A well-executed Pow
Page 67 and 68: • Text movement should be motivat
Page 69 and 70: Overcoming Fear of Speaking before
Page 71 and 72: Table of Contents Section 5: Employ
Page 73 and 74: Statements Action Statements, Descr
Page 75 and 76: Address (home or campus) City, Stat
Page 77 and 78: Sample: Enhanced Resume Lucinda Cre
Page 79 and 80: (Line One) (Line Two) (Line One) (L
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Ohio University College of Business Communication Standards

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