Ohio University College of Business Communication Standards

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Impromptu Types of Oral Presentations In an impromptu presentation, you would speak without preparation, develop content, and choose words as you are speaking. In a business setting, this does not necessarily mean that you have no prior knowledge of the topic. Knowing your subject matter is the best way to prepare for impromptu situations. For example, at a meeting your Vice President asks you to bring the group “up to speed” on the new inventory system being implemented by your department. Your response to his or her query is, in essence, an impromptu presentation developed at the moment but based on (hopefully!) familiar information. In some circumstances, you may be asked to give an opinion or respond to an idea that you have not considered before. Try to draw on prior experiences or similar situations to formulate a response. Organizing your thoughts into a logical sequence and responding in a clear and confident manner enhance your credibility and make you appear thoughtful and knowledgeable. For College of Business presentations, speaking from notes is not permitted unless otherwise specified by your instructor. Extemporaneous For extemporaneous presentations, you have some preparation time. Many business presentations will fall into this category. Typically, the presenter will speak from an outline of pre-determined main points and with a planned introduction, but without scripting each word to be spoken. With some practice, presenters often find that extemporaneous presentations are more natural and conversational than scripted presentations. For College of Business presentations, speaking from notes is not permitted unless otherwise specified by your instructor. Scripted In a scripted presentation, the speech is planned and each word is written out in manuscript form. A scripted presentation may be appropriate for formal presentations or for highly detailed/technical information. Although use of a full manuscript may increase precision, a downside is that presenters usually sound as though they are reading to, rather than talking with, their audiences. Developing an Effective Oral Presentation 4-4
Getting Organized: Factors to consider when planning a presentation A. Define your Purpose: What do you want to accomplish with this presentation? 1. Informative 2. Persuasive 3. Demonstrative 4. Entertainment/Honor/Roast B. Analyze your audience 1. Who is your audience? a. Are they peers, your supervisors, or associates who report to you? b. Are they friendly, hostile, neutral, or uninterested? c. What is the audience’s prior knowledge of and interest in the subject matter? d. What are the audience members’ beliefs or preconceptions about the subject matter? 1. Where are you speaking? a. Physical location b. Acoustics c. Kinetics d. Distractions e. Media capabilities (audio/visual, computer and online availability) C. Organize a Plan—Answer these questions: 1. How much time is allotted for my presentation? 2. How much time will I have to prepare? Is this presentation Impromptu, Extemporaneous, or Scripted? 3. Will there be a Question and Answer session following my formal presentation or will I accept questions during the presentation? 4-6
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Ohio University College of Business
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Section 1: Business Writing Skills
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With permission: International Pape
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• Distinguish opinions from facts
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Page 11 and 12: short, and to the point. Most impor
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Page 29 and 30: Reduce Resistance 1. Do not ignore
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Ohio University College of Business Communication Standards

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