LANDER - Inbound Marketing 101: The end of Interruption Marketing

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2 HOW TO USE BLOGS TO CREATE CUSTOMERS 2013. www.landerapp.com. All Rights Reserved. We Y Landing Pages | 10
THE END OF INTERRUPTION MARKETING Inbound Marketing 101 How to Use Blogs to Create Customers Inbound marketing starts with the questions that your customers are asking. Your goal is to answer their questions and become a valuable resource for them. Then you enter into a conversation with your customers, which eventually leads to deeper engagement, a commercial relationship, and then you finally create advocates. But you’ve got to get to the first step. 7 Steps for Answering your Customers Questions Blogging can be either a big waste of time or the most effective marketing tactic on the planet. It all depends on how you approach it. These seven steps are not a comprehensive list, but based on our experience we believe it can provide you with a pretty solid foundation to get your inbound marketing process started. 2013. www.landerapp.com. All Rights Reserved. We Y Landing Pages | 11
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