BERJAYA GROUP BERHAD - Berjaya Corporation Berhad

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30 CEO’s Review Of Operations assets to meet these challenges. Special focus will also be given to loans with the right portfolio mix with no capping of interest rates. BERJAYA LANGKAWI BEACH & SPA RESORT, LANGKAWI ISLAND. occupancies of our Malaysian hotels and resorts. With strategic locations in Pulau Pinang, Langkawi, Kuala Lumpur, Redang, Tioman and Kota Kinabalu, Berjaya Hotels and Resorts is well positioned to benefit from the estimated seven million tourist arrivals into Malaysia annually on top of more domestic travelling by the locals as the economic situation has drastically reduced spending power abroad. Our overseas hotels and resorts in Seychelles, Mauritius, Fiji and Sri Lanka have however continued to fare well as rising occupancies and average room rates have not shown any signs of peaking yet. VACATION TIME-SHARE, HOTELS, RESORTS AND RECREATION DEVELOPMENT The tourism industry in Malaysia has faced a major setback since the third quarter of last year when the region was hit by the currency and economic turmoil. The environmental haze problem arising from Indonesia as a result of the El Nino effect at the end of last year had affected the industry and deterred foreign tourists from visiting the country. This had caused a downward trend in our hotel rooms occupancy mainly attributed to major cancellation of room bookings by foreign tourists. During the current economic downturn, Malaysian tourism will also have to contend with major tourist destinations like Thailand, Hong Kong and Singapore as destinations compete with each other for the foreign tourist dollar against the backdrop of depreciated regional currencies. The government and the private sector had combined forces to promote tourism more aggressively in order to be more competitive to attract foreign tourists to the country. Berjaya Hotels and Resorts had immediately restrategized and implemented innovative packages together with various marketing and promotional programmes and managed to mitigate the downward pressure on the In keeping with its reputation as one of the premier Malaysian-based owner-operated chains, Berjaya Hotels & Resorts continued to make inroads in the international arena to achieve significant market presence and market penetration through numerous marketing and promotion initiatives. Berjaya Hotels and Resorts expects to improve their performance through continuous marketing initiatives not only in existing and traditional markets, but also in new markets and by identifying new market trends. Our affiliation with Best Western International, the world’s largest independent hotel chain, enables our chain to reap the branding benefits associated with a world-renowned brand. BERJAYA BEAU VALLON BAY BEACH RESORT & CASINO, SEYCHELLES.
31 Tinjauan Operasi Ketua Pegawai Eksekutif Berikutan kegawatan ekonomi dan peningkatan keperluan margin kemampuan bayar di rantau ini, kos-kos tuntutan juga dijangka akan bertambah memandangkan kepekaan pemegang polisi terhadap tuntutan di dalam persekitaran persaingan yang semakin meningkat bagi merebut penguasaan pasaran dan pertumbuhan premium. Biarpun terdapat keadaan yang sedemikian, syarikat tetap optimis dalam memperolehi keuntungan menaja jamin yang memuaskan dan pulangan daripada pendapatan pelaburan yang lebih baik pada tahun akan datang. SEWA BELI DAN SEWA PAJAK Kelembapan ekonomi tidak menggugat keupayaan Prime Credit Leasing Sdn Bhd (“Prime Credit Leasing”) untuk terus mencatat pertumbuhan. Pendapatan operasi bagi tahun kewangan yang dilaporkan meningkat sebanyak 32.7% daripada RM26.6 juta kepada RM35.3 juta di mana sebahagian besarnya dirangsang oleh perkembangan dalam sektor sewa beli, pinjaman wang dan pembiayaan saham. Walau bagaimanapun, keuntungan sebelum cukai merosot daripada RM11.2 juta yang dicatat pada tahun sebelumnya kepada kira-kira RM0.9 juta berikutan langkah yang diambil oleh syarikat dalam melaksanakan dasar yang lebih berhati-hati bagi peruntukan hutang ragu. Di samping itu, syarikat juga mengalami kerugian menerusi penjualan saham sebanyak RM1.6 juta berbanding keuntungan yang diperolehi sebanyak RM21.3 juta pada tahun lepas. Pada tahun yang dilaporkan, Prime Credit Leasing menambah modal berbayar daripada RM100 juta kepada RM150 juta untuk mengukuhkan lagi modal asas dan sekaligus meningkatkan daya saingnya di dalam industri. Sebagai usaha untuk meluaskan lagi penguasaan pasaran, syarikat turut merebut peluang-peluang perniagaan dalam Industri Kecil dan Sederhana (IKS) dan juga syarikat-syarikat pembuatan berasaskan eksport. Tahun yang akan datang ini merupakan tempoh penyatuan bagi Prime Credit Leasing akibat daripada kemelesetan ekonomi, kecairan tunai yang ketat dalam sistem kewangan dan kos pinjaman yang tinggi. Syarikat akan terus merangka dan memperbaiki dasar-dasar kreditnya termasuk mutu aset untuk menghadapi cabaran-cabaran sedia ada. Tumpuan khusus juga akan diberikan ke atas pinjaman yang memiliki gabungan portfolio yang bersesuaian tanpa memberi kadar faedah. PERCUTIAN PERKONGSIAN MASA, HOTEL, RESORT & PEMBANGUNAN REKREASI Kegawatan ekonomi dan kejatuhan nilai mata wang di rantau ini telah menggugat industri pelancongan Malaysia sejak suku ketiga tahun lalu. Keadaan ini menjadi lebih buruk lagi apabila jerebu yang berpunca daripada fenomena El Nino di Indonesia melanda negara kita, hingga menghalang kedatangan pelancong asing ke negara ini. Kadar penginapan hotel turun mendadak sebahagian besarnya disebabkan oleh
Page 1 and 2: Strength In Diversity BERJAYA GROUP
Page 3 and 4: The corporate logo comprises the wo
Page 5 and 6: TAN SRI DATO’ TAN KOK PING EXECUT
Page 7 and 8: 5 Corporate Profile The Berjaya Gro
Page 9 and 10: VACATION TIME-SHARE, HOTELS, RESORT
Page 11 and 12: 9 Financial Highlights RM million T
Page 13 and 14: BEFORE CHANGE IN SHAREHOLDING * 199
Page 15 and 16: 13 Group Addresses BERJAYA MAHE BEA
Page 17 and 18: 15 Group Addresses RESTAURANTS ROAD
Page 19 and 20: 17 Penyata Pengerusi Kegawatan ekon
Page 21 and 22: 19 Penyata Pengerusi Pada bulan Jun
Page 23 and 24: 21 Penyata Pengerusi Kekuatan Kumpu
Page 25 and 26: 23 Tinjauan Operasi Ketua Pegawai E
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81 N O T E S T O T H E A C C O U N
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127 L I S T O F P R O P E R T I E S
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147 N O T I C E O F A N N U A L G E
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149 L O C A T I O N M A P Bukit Jal
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151 F O R M O F P R O X Y BERJAYA G
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BERJAYA GROUP BERHAD - Berjaya Corporation Berhad

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