Boxoffice-Febuary.28.1953

. .
. . Film
"
. . "Bwana
. . Arnold
: February
.
MINNEAPOLIS
n udie Murphy, Susan Cabot. Jesse White and
Renata Hoy of the "Gunsmoke" cast were
here for an autograph-signing spree in the
lobby at the opening in the Orpheum .
MGM was to be host to the Northwest Variety
Club at a ten-act show Saturday night
(28) . . "Affairs of State," starring George
.
Brent and Irene Hervey, both film figures, has
been booked into the Lyceum for the week of
March 9.
Outstate exhibitors are planning to take in
Radio City Theatre's tryout of Magnarama,
showing the entire footage of "Niagara" in
large-screen Magnascope this weekend.
Says
E. A. JOHNSON'
Redwood Falls Amusement Co.
-/^etitiTOod
Redwood Foils, Minn.
neowooD
ijnited *^;„,.g swee".
jMioas City.
Minnesota Amusement Co. has gone all-out in
promoting the showing. Chick Evens of the
20th-Fox exploitation staff was here a.ssisting
on the "Niagara" campaign.
Dave Friedman, Chicago Paramount exploiteer,
was here working on "The Stars Are
Singing"
. . . Julie Mitchum, sister of screen
actor Robert Mitchum. was at the Augie's
Theatre lounge with her piano-voice act. and
with some material reported written for her
by her actor brother . transfer crews,
as usual, made heroes of themselves in getting
film shipments tiu-ough to small towns
last weekend despite the fact roads were
So«n.er 1".
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blocked to everyone else by the snowstorm.
Most were rushing prints for weekend exhibition,
and missouts in an area including several
hundred theatres were few.
The University of Minnesota Film society,
highly impresed with "La Ronde." is bringing
it back for a three-day showing April 5-7 ..
The rise in popularity of jazz concerts,
spurred by the appearance of Doc Evans and
his Dixieland band at the House of Hastings,
and Percey Hughes and his progressive jazz
unit at the Flame, is echoed in film. The
public library, in its showings for teen-agers,
booked two jazz short subjects to capitalize
on the interest.
Hayden Owen Promoted
LA CROSSE. WIS.—Hayden Owen has
been appointed manager of the Rivoh Theatre
here, succeeding William Frei.se, who will
be director of publicity and advertising for the
La Cro,sse Amusement Co., which owns the
Rivoli. Frei.se started in the show business
m 1931 and has been employed at theatres in
Milwaukee, Appleton and Menasha.
Robert Freer Named Manager
CHEROKEE. IOWA—Robert Freer. 24, of
Cherokee became manager of the Arrow Theatre
here, succeeding Don Barnes who has
joined the armed forces. Freer formerly was
employed at the Arrow as
operator, and last
summer was manager of the Corral Drive-In.
MILWAUKEE
Dillie Pierce, manager of the Savoy for the
last 15 years and previously assistant
manager at the Alhambra. is resigning to accept
the management of Mike Chesnick's new
Highway 15 Drive-In, located six miles from
Wauke.sha . Devil" is playing its
second week at both the Fox Wisconsin Palace
and the Wisconsin . . . Clarence Olson, salesman
for First National here many years ago
and recently manager for United Artists in
Salt Lake City. Denver and San FYancisco,
now is sales manager for P*referred Pictures
covering Denver, Salt Lake City, Des Moines,
Omaha and Kansas City.
Joan Meyer, secretary at the Screen Guild-
Lippert exchange, is engaged to Al Mangan,
private in the army who was home on leave
recently before leaving for overseas duty . . .
E. W. Van Norman, manager of the Times,
Wauwatosa, and former manager of the Uptown
and National and part-owner of the
Parkway, told the Milwaukee Central club
that exhibitors would not invest in expensive
equipment for three-dimension until a
single system of 3-D had been devised.
3^ jo'nneon
UNITED FILAA SERVICE, INC.
Br«Mh
Hcodquartart
Offic*
Kansas City, Missouri
offkn ... Chicago. ..Cltvtiand...
Detroit. ..San Francisco
Joe G. Rhode, who built the first film the-
. .
atre in Kenosha-Rhode's Opera Hou.se in
1899. died recently at the age of 78. He was
an honorary life member of the Wisconsin
Motion Picture Theatre Owners . The Community,
Clear Lake, has closed temporarily,
according to Don Stern .
Kallien's
Milan. Milan, was destroyed by fire.
Rose Dietrick, has been named manager of
the Towne Theatre, New Holstein, replacing
Warren Moyle, who has moved over to management
of the two theatres at Baraboo for
Eskin Theatres . . . Lee Macklin has installed
new projection equipment in the Grand. New
London. .
82 BOXOFFICE :
28, 1953