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corporate social responsibility complete report France ... - Orange

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% (yearly average) 2G & 3G coverage of population, in 2009<br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

2G<br />

3G<br />

<strong>France</strong><br />

United Kingdom<br />

Spain<br />

Poland<br />

Belgium<br />

Switzerland<br />

Romania<br />

Slovakia<br />

Moldova<br />

Egypt<br />

Jordan<br />

Mauritius<br />

Senegal<br />

Madagascar<br />

Mali<br />

mass market customer satisfaction<br />

Source: CET (Customer Experience Traking).<br />

mobile services customer satisfaction rate<br />

(customer’s perceived quality)<br />

broadband internet customer satisfaction rate<br />

(customer’s perceived quality)<br />

Countries 2005 2006 2007 2008 2009<br />

<strong>France</strong> 67% 70% 74% 73% 71%<br />

United Kingdom 75% 79% 78%<br />

Poland 75% 71% 75% 72%<br />

Spain 61% 61% 63% 65%<br />

Belgium 81% 86% 86% 81% 81%<br />

Switzerland 77% 77% 82% 79% 75%<br />

Romania 91% 92% 91% 88% 90%<br />

Slovakia 79% 75% 77% 77% 75%<br />

Countries 2007 2008 2009<br />

<strong>France</strong> 73% 72% 70%<br />

United Kingdom 69% 67% 69%<br />

Poland 58% 63% 68%<br />

Spain 67% 58% 61%<br />

business customer satisfaction<br />

Source: CLI (Customer Loyalty Index).<br />

evolution of CLI in <strong>France</strong><br />

7.8<br />

7.6<br />

7.4<br />

7.2<br />

7.0<br />

6.8<br />

6.6<br />

6.4<br />

6.2<br />

6.0<br />

5.8<br />

5.6<br />

7.2 7.2 7.0 7.0<br />

S1 08 S2 08 S1 09 S2 09<br />

CLI<br />

overall satisfaction<br />

recommend<br />

purchase intention<br />

choose 1 st time<br />

evolution of international CLI<br />

8.0<br />

7.8<br />

7.6<br />

7.4<br />

7.2<br />

7.0<br />

6.8<br />

6.6<br />

6.4<br />

6.2<br />

6.0<br />

7.2 7.4 7.5 7.6<br />

S1 08 S2 08 S1 09 S2 09<br />

CLI<br />

overall satisfaction<br />

recommend<br />

purchase intention<br />

choose 1 st time<br />

103

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