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Reminiscences of a Stock Operator<br />
I then began all over again. I took all the stock that was for sale on the way up it wasn't<br />
very much and the price began to rise a second time; from a higher starting point than<br />
70. Don't forget that on the way down there are many holders who wish to heaven they<br />
had sold theirs but won't do it three or four points from the top. Such speculators always<br />
vow they will surely sell out if there is a rally. They put in their orders to sell on the way<br />
up, and then they change their minds with the change in the stock's price-trend. Of<br />
course there is always profit taking from safe-playing quick runners to whom a profit is<br />
always a profit to be taken.<br />
All I had to do after that was to repeat the process; alternately buying and selling; but<br />
always working higher.<br />
Sometimes, after you have taken all the stock that is for sale, it pays to rush up the price<br />
sharply, to have what might be called little bull flurries in the stock you are<br />
manipulating. It is excellent advertising, because it makes talk and also brings in both<br />
the professional traders and that portion of the speculating public that likes action. It is, I<br />
think, a large portion. I did that in Imperial Steel, and whatever demand was created by<br />
those spurts I supplied. My selling always kept the upward movement within bounds<br />
both as to extent and as to speed. In buying on the way down and selling on the way up I<br />
was doing more than marking up the price: I was developing the marketability of<br />
Imperial Steel.<br />
After I began my operations in it there never was a time when a man could not buy or<br />
sell the stock freely; I mean by this, buy or sell a reasonable amount without causing<br />
over-violent fluctuations in the price. The fear of being left high and dry if he bought, or<br />
squeezed to death if he sold, was gone. The gradual spread among the professionals and<br />
the public of a belief in the permanence of the market for Imperial Steel had much to do<br />
with creating confidence in the movement; and, of course, the activity also put an end to<br />
a lot of other objections. The result was that after buying and selling a good many<br />
thousands of shares I succeeded in making the stocks sell at par. At one hundred dollars<br />
a share everybody wanted to buy Imperial Steel. Why not? Everybody now knew that it<br />
was a good stock; that it had been and still was a bargain. The proof was the rise. A<br />
stock that could go thirty points from 70 could go up thirty more from par. That is the<br />
way a good many argued.<br />
In the course of marking up the price those thirty points I accumulated only seven<br />
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