Annual Report 2010 (PDF, 5.2MB) - Panalpina Annual Report 2012

Central and South America
Promising developments on the continent
of South America
27
A number of countries, particularly Brazil, Chile, Peru and Colombia, are currently
experiencing growth, having been considerably less affected by the global
economic and financial crisis than many other industrialized nations. Panalpina
substantially strengthened its market position and held its own as a supplier
of integrated logistics solutions.
Brazil: increased demand for logistics solutions
It did not take Latin America’s largest economy long to
bottom out of the economic crisis. Consumer spending
and foreign investment both continued strong, thus giving
the Brazilian economy a boost. The investments also led
to the currency appreciating, however, which had an immediate
impact on the Brazilian export economy by making
its goods more expensive. Imports rose almost twice as
much as exports in the year under review. This trend had
an impact on Panalpina: the company noted a significant
rise in import traffic. In the area of supply chain management,
Panalpina observed a big increase in demand for
customized logistics solutions. Panalpina’s strategy is to
offer its customers solutions for their entire supply chain.
It is therefore complementing its air, ocean and road freight
products with a series of value-adding supplementary services.
In the case of a globally active company in the automotive
industry, for example, Panalpina does not simply
transport all its incoming consignments from the arrival
gate to the warehouse, but also handles all the import
clearance formalities.
Its innovative solutions have enabled Panalpina to extend
its exclusive contract with a multinational company for the
export of sugar from the Santos container port (state of São
Paulo) to India, the Mediterranean region and the Middle
East. The contract is in keeping with Panalpina’s strategy
of expanding its presence in the commodities segment.
In Campinas, a major industrial and trading center 100 kilometers
north of São Paulo, Panalpina won the Fenix prize
for 2010 as the best forwarder at Viracopos airport. The
trophy is awarded on the basis of the results of a market
survey undertaken among customers and foreign trade
representatives, the two main criteria being customer satisfaction
and general recognition of the company.
In October of the year under review Panalpina launched
a new express service to Brazil. This connects Hong Kong,
Areas: 3
Andina, Mercosur, Middle America
Net revenue: CHF 845 million
Headcount: 1,757
Huntsville and São Paulo in a transit time of 30 hours
(airport to airport). The dynamic economic development
of the emerging countries, which will fundamentally alter
world trade, indicates the strategic importance of this
service for Panalpina. China is already trading heavily
with Brazil.
Market growth in Argentina
In Argentina Panalpina has succeeded in gaining further
market shares overall. The company was able to expand
its presence significantly, particularly in the Tierra del Fuego
region in the south of the country.
Panalpina now seeks to make its mark in Argentina as
a supplier of integrated logistics solutions. The company
is therefore planning to establish itself in the heart of the
country, too. Panalpina intends to open a new subsidiary
in the conurbation of Córdoba, Argentina’s second largest
city with a population of 1.4 million. The city is a center
for the automobile industry and is often referred to as the
“capital of the interior”.
Major contract in Chile
A globally active company in the toy industry has appointed
Panalpina to undertake the warehouse management and
distribution of its goods. The contract involves handling over
18,000 items monthly and distributing around 90 consolidated
consignments all over Chile each month. Panalpina
is also making office space at its new premises available
for technical support.
Panalpina Annual Report 2010