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Improvement of Material Flow in the Production and Supply Chain of ...

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How to get <strong>the</strong> best value from a supply cha<strong>in</strong>? First <strong>of</strong> all, one should underst<strong>and</strong> <strong>the</strong><br />

processes. Investigations are necessary to get first a general ideal <strong>and</strong> <strong>the</strong>n <strong>the</strong> details <strong>of</strong><br />

<strong>the</strong> whole supply cha<strong>in</strong> or <strong>the</strong> special area that need to be optimized. After <strong>the</strong><br />

<strong>in</strong>vestigation, improve <strong>and</strong> reorganize <strong>the</strong> processes to match <strong>the</strong> best-<strong>in</strong>-class practice.<br />

Then, match <strong>the</strong> <strong>in</strong>formation to <strong>the</strong> processes <strong>and</strong> measure <strong>the</strong> processes <strong>and</strong><br />

<strong>in</strong>formation performance. Sometimes if provided that circumstances permit, simulation<br />

<strong>of</strong> <strong>the</strong> optimized supply cha<strong>in</strong> can take place before <strong>the</strong> proposal is carried out.<br />

(Clermiston Consult<strong>in</strong>g Pty Ltd, viewed 2008).<br />

There are many benefits <strong>of</strong> general supply cha<strong>in</strong> optimization <strong>in</strong> <strong>the</strong> situation that <strong>the</strong><br />

optimization is not aim at a certa<strong>in</strong> purpose. Susta<strong>in</strong>ed improvement <strong>in</strong> sales <strong>and</strong> pr<strong>of</strong>it,<br />

problem can be fixed without necessarily major capital or big IT spends. Reduction <strong>in</strong><br />

warehouse <strong>and</strong> total <strong>in</strong>ventory will be achieved if <strong>the</strong> approach is effective. After<br />

optimization, a supply cha<strong>in</strong> performance can be improved <strong>in</strong> variety areas (Larry<br />

Lapide, viewed 2008):<br />

• Reduced supply cha<strong>in</strong> costs<br />

• Improved product marg<strong>in</strong>s<br />

• Lower <strong>in</strong>ventories<br />

• Increased manufactur<strong>in</strong>g throughput<br />

• Better return on assets<br />

• Reduced lead times<br />

By optimiz<strong>in</strong>g <strong>the</strong> supply cha<strong>in</strong>, <strong>the</strong> goal <strong>of</strong> balance <strong>the</strong> benefit <strong>of</strong> factory <strong>and</strong><br />

customer will be achieved. Many <strong>the</strong>ories can be used <strong>in</strong> optimiz<strong>in</strong>g <strong>the</strong> supply cha<strong>in</strong>,<br />

such as operation research <strong>and</strong> Six Sigma. Operation research has been applied <strong>in</strong><br />

Haier Co., Ltd’s products delivery process <strong>in</strong> 2004 <strong>and</strong> reduced <strong>the</strong> delivery time by<br />

nearly 50%. Associate with <strong>the</strong> reduction <strong>of</strong> delivery time, <strong>in</strong>ventory was reduced <strong>and</strong><br />

cash turnover was speeded up. (Haier, viewed 2008) Six Sigma is widely used <strong>in</strong> supply<br />

cha<strong>in</strong> optimization. Ford Motor Company has achieved significant success <strong>in</strong> apply<strong>in</strong>g<br />

Six Sigma to its supply cha<strong>in</strong> processes. (Marx, viewed 2008). Some o<strong>the</strong>r<br />

methodologies can also be used <strong>in</strong> <strong>the</strong> supply cha<strong>in</strong> optimization accord<strong>in</strong>g to specific<br />

requirement <strong>of</strong> different systems. In <strong>the</strong> supply cha<strong>in</strong> <strong>of</strong> ADB products, optimization<br />

also can be a method to balance <strong>the</strong> benefit between customers <strong>and</strong> <strong>the</strong> company <strong>and</strong><br />

make <strong>the</strong> products more competitive <strong>in</strong> <strong>the</strong> future market. Apropos <strong>of</strong> how to improve<br />

<strong>the</strong> supply cha<strong>in</strong>, <strong>the</strong> authors referred to select<strong>in</strong>g suitable suppliers <strong>in</strong> last chapter.<br />

Beside <strong>of</strong> that, many o<strong>the</strong>r methods are suitable to be applied to improve <strong>the</strong> supply<br />

cha<strong>in</strong> <strong>of</strong> <strong>the</strong> ADB products. Detailed proposals will be discusses later <strong>in</strong> this chapter.<br />

The ma<strong>in</strong> purpose <strong>of</strong> optimize <strong>the</strong> supply cha<strong>in</strong> <strong>in</strong> this case is not only achieve better<br />

performance <strong>of</strong> <strong>the</strong> current l<strong>in</strong>e, but also create a strategy to deal with <strong>the</strong> <strong>in</strong>creas<strong>in</strong>g<br />

production volume.<br />

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