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presented by NEKS Level Research team members Sagi Alkobi, Kristie Draper and Nelson Ortiz."These Student Service Learning presentations were executive summaries of information gleaned from theirmarketing research projects," reported William Dubovsky, adjunct lecturer of the business department atCSI. "Each team met with their client to determine the problem areas, define the research objectives,constructs and measurements, and to develop a questionnaire."The questionnaires were completed electronically and manually to a convenience sample of bothorganization supporters, as well as Staten Island Chamber of Commerce members who agreed toparticipate. The student's data were analyzed via SPSS, a statistical software application, and then craftedinto a final report and PowerPoint presentation.Each team was able to offer new and surprising insights to each organization from their support base as wellas Chamber members. Each provided real-world suggestions for cultivating future donor/supporterinvolvement and market expansion potential.Past research projects from CSI marketing research students have included a study for a St. John'sUniversity's continuing education program, for SCORE, Staten Island branch, the American Cancer Society,Staten Island Division, and COAHSI, Council on the Arts and Humanities for Staten Island."I learned a lot about how we can reach more people on Staten Island and what our general audience isthinking. The teams of students you selected to work on this report were fantastic to work with. I alsolearned from the other teams' remarks during their presentation," said Aurelia.Ms. Fenley was grateful for allowing Sundog to be part of the program.I think it was a completely win-win situation, with everyone benefiting," said Professor Thomas Tellefsen,chairman of the business department at CSI. "The feedback has been great. It's particularly gratifying whenreal managers speak well of our students."Each attending client-sponsor received a copy of the research report, data, the PowerPoint presentation anda PDF copy of "Non-profit Marketing – Capacity Building Workshop Participant Workbook," to act as a guidein developing marketing strategy from the data."I wanted to thank you for allowing me to be part of something a select few students get to participate in. Ihave learned so much in this quick semester. This class gave me an insider look into the real business world– late nights and very early mornings," Drouillard said. "Thank you for the learning experience – I will hold itwith me wherever I go in the future."Page 138 of 157