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Factors Influencing Visitor's Choices of Urban Destinations in North ...

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The adjusted R 2 for this model is 70%. For more details about this model see TechnicalAppendix Section B. The ma<strong>in</strong> conclusions <strong>of</strong> this model are as follows:• On average across all cities, by build<strong>in</strong>g one, two-star attraction from a popularenterta<strong>in</strong>ment category <strong>of</strong> attractions, the number <strong>of</strong> visitors will <strong>in</strong>crease by520,000.• On average across all cities, by <strong>in</strong>creas<strong>in</strong>g the number <strong>of</strong> hotel rooms by 100, thenumber <strong>of</strong> visitors will <strong>in</strong>crease by 10,000.• Statistical significance <strong>of</strong> two-star attractions from the popular enterta<strong>in</strong>mentcategory <strong>of</strong> tourist attractions supports the argument that tourists want to beenterta<strong>in</strong>ed.• Quality-rated attractions from the popular enterta<strong>in</strong>ment category <strong>of</strong> touristattractions expla<strong>in</strong> more variation <strong>in</strong> visits than total count <strong>of</strong> attractions <strong>in</strong> thiscategory.• Infrastructure is important <strong>in</strong> expla<strong>in</strong><strong>in</strong>g tourist visitations s<strong>in</strong>ce hotel roomcount was statistically significant.Model 3: In Model 3, the number <strong>of</strong> visits was regressed on the number <strong>of</strong> amusementparks with the three-star rat<strong>in</strong>g, the number <strong>of</strong> specific structures with the three-starrat<strong>in</strong>g, the total count <strong>of</strong> cas<strong>in</strong>os, the number <strong>of</strong> shopp<strong>in</strong>g areas with the three-star rat<strong>in</strong>gand the number <strong>of</strong> properties. The adjusted R 2 for this model is 76%. For more detailsabout this model see Technical Appendix Section B. The ma<strong>in</strong> conclusions <strong>of</strong> this modelare as follows:• On average across all cities, by build<strong>in</strong>g one three-star specific structure, thenumber <strong>of</strong> visitors will <strong>in</strong>crease by 1.95 million.• On average across all cities, by build<strong>in</strong>g one three-star amusement park, thenumber <strong>of</strong> visitors will <strong>in</strong>crease by 6.67 million.• On average across all cities, by build<strong>in</strong>g one cas<strong>in</strong>o, the number <strong>of</strong> visitors will<strong>in</strong>crease by 430,000.• On average across all cities, by build<strong>in</strong>g one three-star shopp<strong>in</strong>g area, the number<strong>of</strong> visitors will <strong>in</strong>crease by 810,000.• On average across all cities, by build<strong>in</strong>g one hotel, the number <strong>of</strong> visitors will<strong>in</strong>crease by 7,000.• Comb<strong>in</strong>ation <strong>of</strong> cas<strong>in</strong>os with amusement parks, specific structures (i.e. Statue <strong>of</strong>Liberty or CN Tower) and shopp<strong>in</strong>g areas supports the argument that touristswant to be enterta<strong>in</strong>ed.• Quality-rated amusement parks, specific structures and shopp<strong>in</strong>g areas expla<strong>in</strong>more variation <strong>in</strong> visits than total count <strong>of</strong> these types <strong>of</strong> attractions.• Cluster<strong>in</strong>g <strong>of</strong> attractions is important. Comb<strong>in</strong>ation <strong>of</strong> cas<strong>in</strong>os with amusementparks, specific structures, and shopp<strong>in</strong>g areas produces higher adjusted R 2 thanthese types <strong>of</strong> attractions taken <strong>in</strong>dividually.23

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