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Factors Influencing Visitor's Choices of Urban Destinations in North ...

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E. Statistical ConceptsT-statistics: refers to a statistical “goodness-<strong>of</strong>-fit” measure that <strong>in</strong>dicated the likelihoodthat the coefficient estimated for the explanatory variable is, <strong>in</strong> fact, greater than 0. Thus,very low t-statistics suggest that there is no mean<strong>in</strong>gful causation implied between theexplanatory variable (the attractions variable) and the <strong>in</strong>dependent variable (the number<strong>of</strong> visitations). T-statistic greater than 2.0 are generally regarded as highly significant.Adjusted R-Squared: The R-squared <strong>in</strong>dicates the degree to which the variation <strong>of</strong> the<strong>in</strong>dependent variable (visitations) from its mean is expla<strong>in</strong>ed by the dependent variablesused <strong>in</strong> the regression. An adjusted R 2 value <strong>of</strong> 0.9 <strong>in</strong>dicates that 90% <strong>of</strong> the variation isexpla<strong>in</strong>ed.64

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