Jackson County Program Evaluation Project Year 3, Report 1.pdf

Year 2 Round 1July 1, 2009 – January 31, 20101. What successes have you observed or experienced during the first half of the JacksonCounty Alcohol Abuse Prevention/Reduction Project?• Four respondents stated that community awareness about the project and theunderage drinking issue has increased since the project first began. In addition, tworespondents identified that the project has received positive media coverage.• Three respondents identified the counseling services as a success. Theserespondents noted that the counseling services really seemed to help the youth.Two respondents noted that school personnel assumed responsibility forimplementing the prevention programs earlier than planned, and without anyproblems.2. What problems have you encountered during the first half of the project? How did youdeal with these problems, or what solutions did you come up with to overcome theseproblems?• Four respondents stated that one problem was a lack of community support forCMCA and the project in general. Suggested solutions included more membershipdrives, continued work with media partners to promote our actions, and continue tohold meetings. Three respondents noted that all school personnel are not fullyaware of the services being offered as part of this project. These respondents statedthat project staff should continue meeting with school personnel to inform them of theoptions this grant presents.3. What CMCA actions have had the greatest success?• Five respondents identified Project Sticker Shock as the most successful CMCAaction. These respondents noted that Project Sticker Shock received positive mediacoverage, increased community awareness that providing alcohol to minors is illegal,was a positive experience for youth participants, and that it was well received byarea businesses. Other CMCA actions that were identified as great successesincluded: alcohol server trainings; town hall meetings; and Red Ribbon Weekactivities.Have any CMCA actions not met your expectations?• Five respondents stated that community support for CMCA has been lacking. Theserespondents identified this lack based on low attendance numbers at CMCAmeetings and community events. Three respondents reported that there were noCMCA actions that did not meet their expectations.What other actions would you like to implement as part of CMCA?• A variety of other CMCA actions were identified by the respondents. These actionsinclude: more recruitment efforts; more alcohol server trainings; social marketingcampaign; replace Project Sticker Shock with a project placing stickers (encouragingyouth not to drink) on corsage/boutonniere boxes at prom time; and more clearlyJackson County GRAA Evaluation Report 57