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PROSPECTUS - Study in the UK

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Multimedia DesignMAART, DESIGN AND HUMANITIESKEY <strong>in</strong>forMationDURATION:One year full-time, two yearspart-timeLocation:Fletcher Build<strong>in</strong>g,De Montfort UniversityStart date:September 2013Entry Requirements:You should have <strong>the</strong>equivalent of a 2:2 or above<strong>UK</strong> Bachelor’s Honoursdegree <strong>in</strong> Multimedia Design,Visual Communications, or arelated subjectYou must have a suitableportfolio of multimedia orvisual communications workand have some experienceof us<strong>in</strong>g multimediasoftware tools such asAdobe Photoshop, Flash,Dreamweaver, After Effectsand possibly 3D softwaresuch as MAYAIf you have o<strong>the</strong>r professionalqualifications and <strong>in</strong>dustryexperience we will consideryour application on an<strong>in</strong>dividual basisEnglish language requirements:IELTS score of 6.0 or equivalentTUITION feeS:Please visit dmu.ac.uk/pgfeesfor <strong>in</strong>formationHOW to APPLY:Please visit dmu.ac.uk/pgapplycontact detaiLS:T: +44 (0)116 257 7555E: adh@dmu.ac.ukW: dmu.ac.uk/adhpgSuitable for aPPLicants from:EUWorldAbout <strong>the</strong> courseMultimedia Design MA is concernedwith visual communications for <strong>the</strong>Digital Age. It focuses on <strong>the</strong> designof digital media applications such aswebsites, mobile phone and tabletapps as well as <strong>in</strong>teractive kiosks,exhibitions, <strong>in</strong>stallations and games.It covers both digital media contentdevelopment as well as <strong>in</strong>terface and<strong>in</strong>teraction design.You will have <strong>the</strong> opportunity toexplore digital image creation, 2Dand 3D animation, virtualenvironments, augmented reality(AR), visual effects, 3D displays and<strong>the</strong> use of social media.Access to <strong>in</strong>dustry standardsoftware and hardwareWork <strong>in</strong> a dynamic environmentwith lots of ongo<strong>in</strong>g research andcommercial multimedia projectsOpportunities to work onmultimedia projects set bycompanies and o<strong>the</strong>rexternal organisationsOpportunities to develop <strong>the</strong> skillsand ideas to set up your bus<strong>in</strong>essCourse modulesTerm one:Research Methods is designedto enhance your knowledge andunderstand<strong>in</strong>g of research andhelp you develop your MajorProject ProposalCreative Digital Media Designallows you to both appraise andimplement current <strong>the</strong>ory andpractice <strong>in</strong> multimedia design <strong>in</strong> aprofessional contextCreative Design Studio explores<strong>the</strong> multi-discipl<strong>in</strong>ary nature ofdesign allow<strong>in</strong>g you to work onmultimedia design projects withstudents from o<strong>the</strong>r discipl<strong>in</strong>es.It also provides you with <strong>the</strong>opportunity to develop your ownprofessional practise skills andconduct design exploration andexperimentation related to yourMajor ProjectTerm two:Action Research Laboratorybuilds on both Research Methodsand Creative Design Studiofrom <strong>the</strong> first term allow<strong>in</strong>g youto apply research tools andtechniques as well as experimentwith a range of solutions todesign problems. This will enableyou to consolidate and developdesign specifications andconcepts for your Major ProjectYou can <strong>the</strong>n choose two from<strong>the</strong> follow<strong>in</strong>g:Mov<strong>in</strong>g Image will provide apractically focused, creativedesign module option <strong>in</strong>video and sound production.It is <strong>in</strong>tended to encourageadventurousness around<strong>in</strong>ventive projects, explor<strong>in</strong>gvisual and sonic ideas. Youwill produce a short <strong>in</strong>dividualexperimental mood piece anda longer group videoDesign for Retail covers allaspects of <strong>in</strong>-store retail design,<strong>in</strong>clud<strong>in</strong>g product, multimediatechnology, environment, graphiccommunication and service.Design has a powerful impact onperception of <strong>the</strong> brand, buyerbehaviour and engagement with<strong>the</strong> retail experience. You willanalyse a creative design solutionand its effectiveness as <strong>in</strong>-storemarket<strong>in</strong>g and develop a blogand video diary discuss<strong>in</strong>g<strong>the</strong>se issuesManag<strong>in</strong>g Bus<strong>in</strong>ess WebPresence enables you to criticallyappraise exist<strong>in</strong>g web designsand propose design solutionsfor improv<strong>in</strong>g an organisation’sweb presenceBus<strong>in</strong>ess Plann<strong>in</strong>g for <strong>the</strong>Creative Entrepreneur enablesyou to develop a range ofactivities <strong>in</strong> order to br<strong>in</strong>g adesign idea <strong>in</strong>to a bus<strong>in</strong>essreality. It is particularly suitableif you are th<strong>in</strong>k<strong>in</strong>g of sett<strong>in</strong>g upyour own bus<strong>in</strong>essAdvances <strong>in</strong> Modern Lens-Based Media <strong>in</strong>troducesyou to modern optics and <strong>the</strong>use of holographic, lenticularand o<strong>the</strong>r types of 3Dstereoscopic displays82Please note: Course modules are correct at <strong>the</strong> time of go<strong>in</strong>g to pr<strong>in</strong>t and are subject to review so may vary.

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