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CONVERGENCE SEPTEMBER - OCTOBER 2016

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Fashion<br />

Go Loco with<br />

LOKA Malaysia!<br />

So, what is LOKA you may ask? Malaysia’s very first brick and mortar for all<br />

urban lifestyle brands to converge together under one roof!<br />

Representing a spunky abbreviation of the word 'local', the retailer<br />

sells a huge variety of Malaysian products predominantly from local<br />

startups. Currently, LOKA homes 42 brands and will be reaching<br />

a total of 45 brands by October <strong>2016</strong>.<br />

Among the brands are street wear maker Pestle & Mortar, Muslim<br />

art lifestyle producer Cufica, fitness wear Ash Be Nimble, Stoned<br />

& Co, Rare Clothing, local rapper Altimet's clothing line Benua<br />

Clothing, MEM Watches and Tarik Jeans which produces jeans with<br />

a rock and roll approach.<br />

LOKA Malaysia General Manager, Zye Ramli said, "This project was conceived through our<br />

passion and commitment towards the growth and development of the next generation.<br />

We have been inspired by the tremendous talent and tenacity of young entrepreneurs<br />

across the region and believe by creating a dynamic, vibrant and trendy hub will unleash<br />

ASEAN’s youth lifestyle industry to the next level."<br />

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