ENFORCEMENT
eop_ipec_jointstrategicplan_hi-res
eop_ipec_jointstrategicplan_hi-res
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INTRODUCTION<br />
IP-intensive industries play a significant role in the<br />
U.S. economy, and serve as a primary driver of U.S.<br />
economic growth and national competitiveness. These<br />
important industries rely on the recognition and effective<br />
enforcement of a variety of intangible assets and<br />
products of the mind and human intellect, which we<br />
refer to collectively as “intellectual property.”<br />
IP is comprised of such things as inventions<br />
(protected under patent law); literary and artistic works,<br />
such as books, musical compositions, movies, computer<br />
programs, and other creative expressions (protected<br />
under copyright law); distinctive symbols, names, and<br />
images which distinguish the goods or services of one<br />
undertaking from those of others in the marketplace<br />
(protected under trademark and consumer protection<br />
laws); and confidential business information, including<br />
formulas, practices, processes, or methods that are not<br />
generally known (protected from improper means of<br />
discovery under trade secret law).<br />
IP is found everywhere in the economy, and IP<br />
rights are relied upon by and support virtually every<br />
U.S. industry. IP-intensive industries represent a major,<br />
integral, and growing part of the U.S. economy. The<br />
Department of Commerce has reported that IP-intensive<br />
industries directly account for 27.9 million American<br />
jobs, and indirectly support an additional 17.6 million<br />
jobs. Together, this represents approximately 30 percent<br />
of all jobs in the U.S., with the total value added by<br />
IP-intensive industries amounting to 38 percent of U.S.<br />
Gross Domestic Product (GDP).<br />
Because of their value, IP assets are targets for<br />
unlawful appropriation and exploitation by entities<br />
pursuing unfair competition and often criminal<br />
enterprises. The Federal Government is committed to<br />
a balanced and effective intellectual property system,<br />
which includes the effective enforcement of intellectual<br />
property rights.<br />
A number of U.S. departments, offices, and agencies<br />
share responsibility for IP enforcement, making effective<br />
coordination and strategy-setting essential for national<br />
effectiveness. The Joint Strategic Plan lays out the<br />
work to be carried out over the next three years by the<br />
Federal Government—with opportunities for state and<br />
local governments, government partners around the<br />
globe, and the private sector—to enhance coordination<br />
and collaboration in support of the effective<br />
enforcement of intellectual property rights.<br />
The protection of intellectual property rights is<br />
essential to upholding fair competition in a global<br />
marketplace. With enhanced predictability and<br />
accountability in the market, IP-intensive industries are<br />
better positioned to finance creative and innovative<br />
research and development activities that lead, for<br />
example, to new technologies, breakthroughs in<br />
medicines, and a growing body of creative and<br />
innovative works. The attendant harms that flow from<br />
the misappropriation and infringement of intellectual<br />
property rights are troubling in size and scope, and— as<br />
set forth in greater detail throughout the Joint Strategic<br />
Plan— directly undermine a number of important<br />
national interests, including, at times, national security.<br />
Purpose of the Joint Strategic Plan<br />
EXECUTIVE SUMMARY<br />
As the Supreme Court has noted, by “establishing<br />
a marketable right to the use of one’s expression,<br />
copyright supplies the economic incentive to<br />
create and disseminate ideas.”* Trademark law,<br />
on the other hand, serves two purposes, namely,<br />
to aid the consumer in differentiating among<br />
competing products and second, to protect the<br />
producer’s investment and goodwill. And a patent<br />
is recognized by the Constitution as a means<br />
to serve the public purpose of promoting the<br />
“progress of science and useful arts.”**<br />
* Harper & Row, Pub., Inc. v. Nation Enter., 471 U.S. 539, 558 (1985)<br />
** U.S. Const., art. I, § 8.<br />
Title III of the Prioritizing Resources and Organization<br />
for Intellectual Property Act of 2008, Pub. L. No.<br />
110-403 (the “PRO-IP Act,” or the “Act”), mandates<br />
a coordinated approach to intellectual property<br />
enforcement policy. The Act requires development<br />
of a three-year National plan on enforcement of laws<br />
protecting copyrights, patents, trademarks, trade<br />
secrets, and other forms of intellectual property, with<br />
an emphasis on combatting counterfeit and infringing<br />
goods in the domestic and international supply chains. *<br />
*<br />
PRO-IP Act §§ 302-303.<br />
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