ENFORCEMENT
eop_ipec_jointstrategicplan_hi-res
eop_ipec_jointstrategicplan_hi-res
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Office of the Intellectual Property Enforcement Coordinator<br />
FIG. 19: The harms flowing from counterfeiting, commercial piracy, and trade secret theft are widely felt. 71<br />
Consumers Legitimate Businesses Governments Global Trading<br />
Partners<br />
• Exposed to low<br />
quality products that<br />
are unregulated and<br />
often unsafe<br />
• Misled and defrauded<br />
• Exposed to theft of<br />
private information<br />
• Lost sales<br />
• Decreased profits<br />
• Loss of brand trust<br />
• Opportunity cost of<br />
increased spending<br />
on IP protection<br />
• Undermines rule of law<br />
• Decreased tax revenues<br />
• Increased spending on welfare,<br />
health services, law enforcement<br />
and crime prevention<br />
• Undermines fair competition in<br />
world markets<br />
• Labor exploitation<br />
• Decreased or delayed<br />
investments of U.S.<br />
companies overseas<br />
• Undermines political,<br />
financial, and security<br />
institutions in states<br />
by corruption<br />
• Financing of criminal<br />
syndicates<br />
of jobs, contribute trillions of dollars in value, represent<br />
more than 38 percent of U.S. GDP, and account for<br />
more than 50 percent of all U.S. merchandise exports. 72<br />
When IP is stolen or unlawfully exploited, it not only<br />
hurts our artists, innovators, and businesses all over<br />
the world that rely on these protections, but presents a<br />
real and significant threat to an enormous driver of U.S.<br />
economic growth (FIG. 19).<br />
Without a comprehensive plan to continue to address<br />
the root causes of these harms, the magnitude of the<br />
impact on our economies, our people (both consumers<br />
and workers), the environment, and our political institutions<br />
will compound and increase. Indeed, the interdependence<br />
of countries resulting from the increasing integration<br />
of trade and finance, and the exchange of people and<br />
ideas in one global marketplace—driven, in part, by the<br />
digital revolution, along with continuing improvements in<br />
manufacturing methods and transportation infrastructure—<br />
have lowered barriers to entry and vastly expanded a<br />
commercial enterprise’s potential customer base. These<br />
and other factors are attracting more people into the<br />
commercial marketplace, including, unfortunately<br />
criminal actors relying on unlawful shortcuts by way of<br />
IP-exploitative activities.<br />
2. Threatens Consumer Health and Safety.<br />
The threats to the health and safety of the American<br />
public from counterfeit goods is significant, and may be<br />
on the rise due to the growing diversity of counterfeit<br />
products entering the United States. CBP seizure<br />
statistics reveal a diverse set of products, including<br />
personal care products, pharmaceuticals, critical<br />
technology components, automotive parts, electrical<br />
components, aviation parts, medical devices, children’s<br />
toys, and foods and beverages that are routinely<br />
counterfeited and pose dangers to consumer health<br />
and safety. 73 However, there has not been a systematic<br />
analysis of the magnitude of the health and safety risk to<br />
U.S. interests from these and other categories of goods,<br />
and more data and research are critically required, as<br />
detailed in the Call for Research at the conclusion of<br />
Section IV of this Strategic Plan.<br />
For illustrative purposes, and to enhance public<br />
understanding and awareness, below are a series of<br />
case studies across four counterfeit product categories<br />
that pose significant threats to the health and safety<br />
of the public, namely: (1) personal care products; (2)<br />
pharmaceuticals; (3) consumer electronics and electrical<br />
components; and (4) automotive parts. While these case<br />
studies are instructive, there remains ample opportunity<br />
to enhance our understanding of the nature and<br />
scope of the problem across these and other product<br />
categories where counterfeiting is proliferating.<br />
Example: Counterfeit Personal Care Products.<br />
With increased seizures reported each year, counterfeit<br />
personal care products—such as perfume, soap,<br />
toothpaste, contact lenses, condoms, sanitary pads,<br />
deodorant, shampoo, lip balms, petroleum jelly, baby<br />
oil, hair curlers, and cosmetics—are on the rise and<br />
becoming one of the most-seized product categories. 74<br />
Over the last two years, the number of personal<br />
care products seized by U.S. authorities has tripled. 75<br />
Illustrative of scale, a single joint operation between U.S.<br />
and French customs authorities conducted from April<br />
SECTION 1<br />
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