19.07.2019 Views

Professional Beauty July/August 2019

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

WHAT INSPIRED ECOCOCO’S<br />

PROFESSIONAL TREATMENTS AND<br />

WELLNESS PROTOCOLS, AND WHAT<br />

PHILOSOPHIES AND CULTURES HAVE<br />

FORMED THEM?<br />

Our professional wellness treatments and<br />

protocols were originally inspired by our<br />

salon and spa stockists who wanted to offer<br />

their clients more than skin and body<br />

benefits. They were realising that in this<br />

busy modern age, people are looking for<br />

relaxing treatments that offer mental and<br />

spiritual wellbeing, as well as physical<br />

results. As a result, we began designing<br />

treatments that incorporated calming and<br />

healing rituals inspired by ancient Chinese,<br />

Indian and Thai practises that would treat<br />

the outer body, the lymphatic system, and<br />

the clients’ state of mind. Our professional<br />

treatments focus on the notion of wellness<br />

and tend to both inner and outer wellbeing,<br />

while our range of retail products means<br />

clients can continue the daily self-care<br />

rituals at home.<br />

THE WELLNESS<br />

MOVEMENT HAS<br />

SOARED IN POPULARITY<br />

BECAUSE WE’RE BUSIER<br />

AND MORE STRESSED<br />

OUT THAN EVER.<br />

WHAT SETS ECOCOCO APART FROM<br />

OTHER FACE / BODY / HAIR CARE<br />

RANGES ON THE MARKET?<br />

Our hero ingredients and essential oils<br />

definitely set us apart from other brands<br />

that are out there, because they enable us to<br />

provide products that achieve real results,<br />

naturally. 100% certified organic coconut oil<br />

forms the basis of all ECOCOCO products,<br />

and we supplement this amazing ingredient<br />

with high- performance, natural ingredients<br />

like Kakadu plum, charcoal, rosehip oil, goji<br />

berry and acai berry, and beneficial, allnatural<br />

essential oils that can calm and relax<br />

(or invigorate and uplift!) the mind and<br />

body. Our wellness rituals and the use of<br />

energy-healing crystals in our professional<br />

treatments also help set us apart from<br />

other brands.<br />

WHY DID YOU DECIDE TO INTRODUCE<br />

CRYSTALS TO THE RANGE, AND WHAT DO<br />

YOU HOPE THEY BRING TO THE ECOCOCO<br />

TREATMENT EXPERIENCE?<br />

Crystals have really made a comeback these<br />

past few years, along with the rise of wellness<br />

philosophies and holistic health, so we knew<br />

they were definitely something we wanted to<br />

incorporate into our treatments. According<br />

to ancient philosophies, crystals carry<br />

powerful energies that positively interact<br />

with your body’s energy field, or chakra, and<br />

holding them or placing them on your body<br />

is thought to promote physical, emotional<br />

and spiritual healing. Whether or not you<br />

believe in the healing powers of crystals,<br />

their use brings an additional tactile<br />

experience to the treatments (we suggest<br />

warming or cooling them to achieve different<br />

sensations for your clients) and clients really<br />

seem to love them.<br />

HOW DO YOU SEE THE WELLNESS<br />

MOVEMENT AFFECTING THE<br />

PROFESSIONAL BEAUTY INDUSTRY?<br />

The wellness movement has allowed the<br />

professional beauty industry to introduce<br />

‘experiences’ into their services, rather than<br />

simply offering skin ‘treatments.’ In doing<br />

so, it’s highlighted the importance of the<br />

mind/body connection, and how achieving<br />

this balance can be so beneficial to our<br />

overall wellbeing. This more holistic<br />

approach to professional beauty services<br />

means clients are getting even more out of a<br />

visit to the salon or spa, leading to increased<br />

customer satisfaction and loyalty. And that<br />

can only be a good thing! ■<br />

For more information, or to become an ECOCOCO<br />

stockist, call 1800 625 387 or visit<br />

www.probeautysolutions.com.au/ecococo<br />

CRYSTAL GUIDE<br />

ECOCOCO incorporates a range of crystals into its<br />

treatments — read on to discover their uses and benefits.<br />

ROSE QUARTZ FACIAL CRYSTAL<br />

Perhaps the crystal most synonymous with the<br />

current wellness movement, rose quartz<br />

is the ultimate beauty crystal, believed to<br />

reduce impurities and stress in the skin.<br />

ECOCOCO’s rose quartz face crystal is<br />

designed for use in a soothing facial massage<br />

aimed at increasing microcirculation to plump and<br />

smooth the skin and encourage cell rejuvenation.<br />

ROSE QUARTZ & AMAZONITE<br />

PALM STONES<br />

Designed to fit in the palm of your hand,<br />

palm stones are versatile pieces that can be<br />

incorporated into treatments in a number<br />

of ways. Whether held by clients during<br />

treatment or placed on various parts of<br />

the face or body during facials and massages,<br />

ECOCOCO’s palm stones can be a comforting,<br />

grounding tool for your clients.<br />

JADE EYE MUSHROOM<br />

A highly calming stone, jade is great for use<br />

on irritated and inflamed skin and is thought<br />

to improve skin elasticity. ECOCOCO’s jade<br />

eye mushroom crystals are designed to be<br />

used below the orbital bone in gentle gliding<br />

movements that encourage lymphatic drainage,<br />

and reduce puffiness and the appearance<br />

of fine lines.<br />

JADE EYE MASK<br />

The coolness and weight of this mask helps<br />

reduce pore size, decreases puffiness and<br />

relax fine lines, and ECOCOCO recommend<br />

keeping it in the fridge for ultimate results.<br />

BLUE CALCITE BODY MASSAGER<br />

This large, smooth crystal feels beautiful in<br />

your hand and is thought to clear negative<br />

energy, promote physical healing and<br />

encourage rest and relaxation — making it<br />

the perfect ECOCOCO piece for use<br />

in massages.<br />

#PROBEAUTYSOLUTIONS 21

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!