The Power of Selling, 2010a

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5.2 Your Best Behavior
LEARNING OBJECTIVE
1. Understand the appropriate etiquette for business communication.
You probably learned about table manners, thank-you notes, and other forms of etiquette when you
were younger. The way you conduct yourself says a lot about who you are in life and, by extension, in
business. Although many companies have a casual dress code, don’t be quick to assume that protocol
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